# Hidden Gold

- Link: https://fundraising.co.uk/books/hidden-gold/
- Published: 1999-04-01T15:41:00+01:00
- Author: Howard Lake

**How Monthly Giving Will Build Donor Loyalty, Boost Your Organisation’s Income 
and Increase Financial Stability.**

If your organisation does not operate a monthly giving programme, this book will
tell you everything you need to know to get one started.

If your organisation already has a monthly giving program, you’re bound to gain 
new insight about topics that most non-profits discuss only behind closed doors.
This book has been written to help you and your organisation build a highly profitable
monthly donor programme.

Author Harvey McKinnon explains how to obtain spectacular financial rewards and 
increase your organisation’s stability and long-term financial wellbeing.

Edited and with a foreword by **Mal Warwick**.
