# Facebook Marketing For Dummies

- Link: https://fundraising.co.uk/books/facebook-marketing-for-dummies/
- Published: 2018-04-20T10:43:00+01:00
- Author: Howard Lake

**Marketing novices and pros alike know the power of Facebook. It’s impossible to
create a marketing plan without adding creative ways to attract a chunk of Facebook’s
2 billion users.**

This book helps you create a Facebook marketing plan designed to attract your desired
audience. Inside, you’ll discover the psychology of the Facebook user, establish
a social media presence, increase your brand awareness, integrate Facebook marketing
with other marketing strategies, learn to target a specific audience, and much more.

It covers how to:

 * Develop a desirable community
 * Sell products and services
 * Use Facebook events to drive sales
 * Get new business tips
 * Avoid common mistakes
 * Analyse a Facebook campaign

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