# Effective Fundraising (Key Guides)

- Link: https://fundraising.co.uk/books/effective-fundraising-key-guides/
- Published: 2015-06-12T08:16:04+01:00
- Author: Howard Lake

**Are you faced with a fundraising mountain and don’t know where to start? Or do
you simply need to refocus with fresh ideas and new inspiration? Based on one of
the Directory of Social Change’s established fundraising courses, this lively and
well-informed guide will equip you with the essential tools you need to run a fundraising
campaign.**
  Effective Fundraising is packed with useful ideas to help:

 * Find the right funding sources
 * Think creatively and practically about your fundraising
 * Be informed and successful in your own approach

This is the second edition and it has been fully revised by Ben Wittenberg. It builds
on the expertise of the first, created by the late Luke FitzHerbert, with a new 
section on digital fundraising and also further detail on the current context for
fundraising. Suitable for both those who are new to raising money for good causes
and those with more experience, this guide will give you the boost you need to face
your fundraising challenge with renewed vigour.
 DSC describes its target audience
for Effective Fundraising: “This is the essential fundraising tool for any charity
fundraiser, chief executive and trustee.” “Fundraising is a difficult skill to master
but having _Effective Fundraising_ by your side – filled with [Luke FitzHerbert](https://fundraising.co.uk/2007/01/09/luke-fitzherbert-dies-car-accident/)’
s insights, passion and experience  – will help you to grow in confidence and expertise.”
_Bharat Mehta, Chief Executive, Trust for London_   [amzn_product_post]

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