# Corporate Fundraising and Partnerships

- Link: https://fundraising.co.uk/books/corporate-fundraising-and-partnerships/
- Published: 2017-11-01T23:12:00+00:00
- Author: Howard Lake

**This guide shows you how to generate income from corporate partners using the 
best methods and techniques in the field, all with the ultimate aim of helping your
beneficiaries.**

This fifth edition combines chapter contributions and case studies from leading 
experts in both charity and corporate sectors, including how to:

 * Develop a strategic approach to corporate fundraising and take
 * advantage of research and data
 * Find new partners, carry out due diligence and choose a corporate
 * partnership portfolio
 * Pitch for partnerships and negotiate the best value for your charity
 * Manage the corporate account and recruit and structure a team
 * Forewarn and forearm yourself with crucial legal and regulatory issues