# Proper Pubs and Carling join forces to support local foodbanks

- Link: https://fundraising.co.uk/2025/07/29/proper-pubs-and-carling-join-forces-to-support-local-foodbanks/
- Published: 2025-07-29T08:38:00+01:00
- Author: Howard Lake

**Proper Pubs, a division of Admiral Taverns, is partnering with popular lager brand
Carling, brewed by Molson Coors, to donate 5p of every pint of Carling sold in its
pubs throughout August to local foodbanks across the UK.**

The initiative is part of Proper Pubs’ wider ‘Heroes of Hunger’ campaign which launched
in September 2024 with its ‘FoodFest’ activation. To coincide with National Foodbank
Day on 6th September, pubs were encouraged to host fundraising events, such as a
family fun days, to collect as much food as possible. As a result of the efforts
from staff across the country, Proper Pubs donated enough food to feed 1,300 people
for a week.

**Mark Brooke**, Managing Director at Proper Pubs, commented: “I’m delighted that
we have been able to continue the momentum of our ‘Heroes of Hunger’ campaign with
this fantastic partnership and I look forward to being able to continue supporting
individuals and families up and down the country with this latest activation.”

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**Lee Willett**, Carling Brand Director at Molson Coors Beverage Company, added:“
At the heart of the Carling brand is a belief in bringing people together – a value
we’ve celebrated through helping local communities and the people who make a difference
within them. Pubs are a powerful force for good in their communities, and this campaign
is a fantastic example of that spirit in action.”

## Other fundraising by Proper Pubs

Proper Pubs is “always looking for ways to support its communities” through an annual
schedule of events and fundraising initiatives. Last year, it was awarded Community
Pub Operator at the Publican Awards.

Most recently, the Group collected over 20,000 Easter Eggs to donate to communities
in need and raised nearly £100,000 in just three months for various local charities
across the UK.

Last year, Proper Pubs successfully donated 16,000 Advent calendars to give to local
charities in need, ensuring those experiencing hardship were still able to enjoy
the countdown to Christmas. It has also been recognised UK-wide defibrillator installation
campaign which has already saved 11 lives.

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