# Screwfix partners with BHF to put defibrillators in store, & more partnership news

- Link: https://fundraising.co.uk/2023/04/27/screwfix-partners-with-bhf-to-put-defibrillators-in-store-more-partnership-news/
- Published: 2023-04-27T09:00:00+01:00
- Author: Melanie May

**A round of corporate partnership, and corporate fundraising news, including partnerships
between Screwfix and BHF, and Silverstone Festival and Kidney Research.**

> We're pleased to announce that we’re working with [@Kidney_Research](https://twitter.com/Kidney_Research?ref_src=twsrc%5Etfw)
> as our Official Charity Partner! Kidneys are as vital to our bodies as engines
> are to the functioning of cars, and we'll be working closely to bring these synergies
> to life!💜 
> Read more: [https://t.co/qvAgMgnrSB](https://t.co/qvAgMgnrSB) [pic.twitter.com/VziVhFYg5i](https://t.co/VziVhFYg5i)
> 
> ## Advertisement
> 
> — Silverstone Festival (@silverstonefest) [April 21, 2023](https://twitter.com/silverstonefest/status/1649357542462562304?ref_src=twsrc%5Etfw)

#### Kidney Research UK chosen as Silverstone Festival’s official charity partner

[Kidney Research UK](https://www.kidneyresearchuk.org/) has been selected as the
Official Charity Partner for the 2023 Silverstone Festival. The Festival, taking
place at the home of British motorsport over the summer bank holiday weekend from
August 25-27, is set to be attended by more 100,000 people and the partnership will
help raise awareness of the importance of kidneys and kidney health. Visitors to
the Festival will discover information about kidney disease, signs to look out for
and how to care for their kidneys. In addition to supporting important fundraising
activity, the Festival will highlight the work Kidney Research UK does to support
those living with kidney disease.

---

> We've added [@MadeByDyslexia](https://twitter.com/MadeByDyslexia?ref_src=twsrc%5Etfw)
> as a charity for members to support with [#VirginPoints](https://twitter.com/hashtag/VirginPoints?src=hash&ref_src=twsrc%5Etfw)
> ♥️
> Donate just 1,000 points to support and empower [#DyslexicThinking](https://twitter.com/hashtag/DyslexicThinking?src=hash&ref_src=twsrc%5Etfw)
> worldwide: [https://t.co/A9C94t2jyS](https://t.co/A9C94t2jyS) [pic.twitter.com/zfCohs9JuT](https://t.co/zfCohs9JuT)
> — Virgin Red (@VirginRed) [April 25, 2023](https://twitter.com/VirginRed/status/1650883893271179265?ref_src=twsrc%5Etfw)

#### Virgin Red adds Made By Dyslexia for members to donate to with Virgin Points 

Virgin Red members in the UK can now donate to [Made By Dyslexia](https://www.madebydyslexia.org/)
in Virgin Points. Made By Dyslexia is the latest charity added to the growing list
of 15 charities available for members to support. Virgin Group has collaborated 
with Made by Dyslexia since the charity was founded six years ago, supporting its
mission to Redefine Dyslexia. Now, from just 1,000 Virgin Points, members can help
fund Made By Dyslexia’s world-changing work, so they can keep working to train teachers
and help workplaces to spot, support and empower every dyslexic mind. The donations
will go towards the charity being able to drive understanding of dyslexia across
the globe and continue to work with schools, workplaces and governments.

---

![](https://wfay6x.infiniteuploads.cloud/2023/04/Josiah-To-be-a-freight-train-driver-
Make-a-Wish-1.jpeg)

#### Make-a-Wish UK becomes CitySprint’s key charity partner for 2023

 CitySprint has named [Make-a-Wish UK](https://www.make-a-wish.org.uk/) as its key
charity partner for 2023. The announcement was made at CitySprint’s Operations and
Sales conferences earlier this month, which included an auction and raffle to kick-
start the fundraising – with a total of £6,300 raised by colleagues on the night.
Prizes included a gold family ticket to a ‘The Hundred’ cricket match, four hospitality
tickets to a Tottenham Hotspur game next season and a kit of Saracans rugby gear,
including a shirt signed by Alex Goode. Meanwhile, the raffle prizes included an
additional day’s annual leave, a pair of Gucci glasses, a cycling jersey and a food
tasting experience. Over the rest of the year, CitySprint colleagues across the 
UK will be supporting Make-A-Wish UK through local and national fundraising initiatives,
getting involved with making wishes come true and raising awareness of the charity
amongst the business and its clients.

---

![3 men in a Screwfix store in Southampton, with defribrillators that will be installed
in a partnership with BHF](https://wfay6x.infiniteuploads.cloud/2023/04/SFixSoton-
4.jpg)

#### Screwfix partners with BHF to rollout instore defibrillators

Screwfix has partnered with the [British Heart Foundation](https://www.bhf.org.uk/)
to roll out defibrillators in all of its stores across the UK and Ireland (over 
870), becoming the first trade retailer to roll-out defibrillators on this scale.
Screwfix is registering its network of defibrillators onto The Circuit: The National
Defibrillator Network, which was developed by the British Heart Foundation in partnership
with Resuscitation Council UK, St John Ambulance, and the Association of Ambulance
Chief Executives. The Circuit’s aim is to map all public access defibrillators, 
so that when someone has a cardiac arrest, 999 call handlers can direct bystanders
to the nearest registered defibrillator while they wait for the ambulance to arrive.
Screwfix will also begin the roll out the BHF’s first-of-its-kind CPR training tool
RevivR to its colleagues. RevivR teaches the user CPR and defibrillation skills 
in 15 minutes.

---

> Staycations provider Verdant Leisure is teaming up with Brain Tumour Research 
> to raise £50k over the next year 💛 
> Team Verdant began by taking part in the 
> charity’s annual event Wear A Hat Day 🎩 To contribute to Verdant Leisure’s fundraising
> go to [https://t.co/fI2EPfwyMi](https://t.co/fI2EPfwyMi) [pic.twitter.com/jXzestQzHN](https://t.co/jXzestQzHN)
> — Brain Tumour Research (@braintumourrsch) [April 20, 2023](https://twitter.com/braintumourrsch/status/1649020221024354311?ref_src=twsrc%5Etfw)

#### Verdant Leisure launches partnership with Brain Tumour Research

Staycations provider Verdant Leisure has launched a charity partnership with [Brain Tumour Research](https://www.braintumourresearch.org/)
to raise £50,000 over the next 12 months. Its efforts could be enough to sponsor
the equivalent of 18 days of research at one of the charity’s Centres of Excellence.
Team Verdant began its year of fundraising by taking part in the charity’s flagship
fundraiser, Wear A Hat Day. Colleagues from its 13 holiday parks across Scotland,
northern England and north Devon took part, encouraging holidaymakers and owners
to get involved at its locations in Perthshire, Dumfriesshire, Ayrshire, County 
Durham, Northumberland, Berwickshire, East Lothian, and North Devon.

---

#### End Youth Homelessness rebrands to EveryYouth with help of Urban Outfitters

After 9 years, End Youth Homelessness has changed its name and look to help tackle
a growing issue, and is now called [EveryYouth](https://everyyouth.org.uk/). It 
hopes to change perceptions of homeless young people by moving away from stigmatising
images and instead showcasing their potential. As part of the rebrand, EveryYouth’s
leading partner Urban Outfitters EU enlisted its creative team to deliver this campaign
utilising facilities and team onsite at the London Brick Lane HQ. The campaign captured
members of EveryYouth who have had continued support from the charity, and who have
been able to progress in their lives due to the ongoing relationship with the charity.

 * **[Just Eat Meal Appeal hits over 1.2mn meals provided; plus other partnership news](https://fundraising.co.uk/2023/05/10/just-eat-meal-appeal-hits-over-1-2mn-meals-provided-plus-other-partnership-news/)**(
   10 May 2023)
 * **[Canary Wharf Group enters long-term partnership with The Felix Project, & other news](https://fundraising.co.uk/2023/05/31/canary-wharf-group-enters-long-term-partnership-with-the-felix-project-other-news/)**(
   31 May 2023)
 * **[Deliveroo & Akt launch free meals initiative, & more partnership news](https://fundraising.co.uk/2023/06/14/deliveroo-akt-launch-free-meals-initiative-more-partnership-news/)**(
   14 June 2023)
