# Global council launches to support F2F fundraising standards

- Link: https://fundraising.co.uk/2022/09/22/global-council-launches-to-support-f2f-fundraising-standards/
- Published: 2022-09-22T13:44:59+01:00
- Author: Melanie May

**A new worldwide network of face-to-face regulatory associations has been created
to boost networking and quality standards in face-to-face fundraising among nonprofit
organisations globally.**

The [International Public Fundraising Council (IPFC)](https://www.ipfc.fund/) launches
today in Austria with eight national regulators from around the globe. AMRAC (France),
QUIF (Austria) & Q!SH (Germany) are the founding members, along with one advisory
observer: the UK’s Fundraising Regulator. PFRA (Australia), PFRA (New Zealand), 
PFFA (United States) & ABCR (Brazil) are associate members.

[QUIF](https://www.qualitaetsinitiative.at/), part of Fundraising Association Austria(
Fundraising Verband Austria) and one of the project’s founders, was created in 2019
and today (22 September) hosts the formal launch celebration at its [Global F2F Fundraising Summit 2022](https://www.f2f-fundraising.com/22nd-september-2022-summit/).

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Around 2.5 million new donors are recruited by nonprofit organisations every year
through public fundraising but public fundraising requires well-trained fundraisers
and a consistent set of benchmarks to ensure quality standards and an exceptional
donor experience. Austria’s fundraising sector has for many years operated the Quality
Initiative for Donor Marketing, and the Austrian approach is now going global with
the founding of the IPFC**.**

Jean-Paul Kogan-Recoing, president of the IPFC, commented:

> “The challenging time of the pandemic has given rise to unprecedented cooperation
> in the international face-to-face community, which is being taken to a new level
> with the founding of the IPFC.”

Günther Lutschinger, treasurer of the IPFC said:

> “Every year, organisations lose an average of about 10% of their donors because
> they change their favoured charities and give their donations elsewhere, or they
> pass away. To compensate for this, organisations must continuously acquire new
> supporters. On average, one in five donors in Austria is acquired through direct
> F2F contact, so we know it works but it must be done well.”

In partnership with Fundraising Association Austria, the IPFC is also taking the
lead in enabling F2F fundraisers from all continents to share a common platform 
for learning and exchanging ideas. The IPFC has been partner of the Global F2F Fundraising
Summits since June 2020. A major next step is today’s Global F2F Fundraising Summit–
an online event in which around 1,000 nonprofit representatives and fundraisers 
from around the world are expected to participate.

The aim is to further develop the sector internationally, identify trends at an 
early stage, and to ensure that high quality approaches are being implemented – 
goals that will underpin the first International F2F Fundraising Congress to be 
held in Vienna in May 2023.

Fundraising Association Austria is also introducing a new face-to-face fundraiser
certification scheme in the country to enhance quality standards and bolster the
profession within the job market by recognising the various transferrable skills
it requires.

 * **[The secret of face-to-face attrition?](https://fundraising.co.uk/2007/06/19/secret-facetoface-attrition/)**(
   19 June 2007)
 * **[Video interview with Rupert Tappin of Future Fundraising](https://fundraising.co.uk/2009/03/02/video-interview-rupert-tappin-future-fundraising/)**(
   2 March 2009)
 * **[British Red Cross trials F2F in WH Smith and Somerfield](https://fundraising.co.uk/2009/04/27/british-red-cross-trials-f2f-wh-smith-and-somerfield/)**(
   27 April 2009)
