# Pro bono data support available for charities through new initiative

- Link: https://fundraising.co.uk/2022/07/19/pro-bono-data-support-available-for-charities-through-new-initiative/
- Published: 2022-07-19T09:14:01+01:00
- Author: Melanie May

**An initiative has launched to provide charities with free expert advice, guidance
and support to improve how they use data.**

Data consultancy [Cynozure](https://www.cynozure.com/) has created IMPACT, which
aims to help nonprofits improve how they use data, to in turn improve the services
they provide, achieve organisational goals, and ensure better outcomes for stakeholders.

Jason Foster, CEO and Founder, Cynozure, explained: 

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> “We truly believe that the positive and open use of data can create a better future
> for all. But it is not a level playing field and some organisations – particularly
> not-for-profit organisations – find it harder to access and benefit from expert
> advice than others. IMPACT seeks to change this by creating a platform through
> which data experts, Cynozure included, can contribute their skills, experience
> and passion in a meaningful way that will drive tangible, positive change.”

Through IMPACT, Cynozure will connect its community of data leaders and professionals
with not-for-profit organisations to collaborate on data challenges – from shaping
data strategy, to solving data management problems, and building dashboards and 
data science products.

Cynozure will also be donating its own products and services pro bono to small not-
for-profit organisations.

To expand the reach and scale of the IMPACT initiative Cynozure is working with 
[DataKind UK](https://datakind.org.uk/). DataKind UK will refer not-for-profit organisations
in its network to IMPACT to support them to access the data expertise and skills
they need.

Giselle Cory, CEO at DataKind, commented: 

> “At DataKind UK, we support charities to transform their impact through data. 
> The charity sector is in a strong position to move the needle on some of the most
> challenging social issues, and Cynozure’s IMPACT initiative is helping the sector
> work towards better outcomes by connecting charities that need data expertise 
> with those best placed to support them. We’re excited to be working alongside 
> IMPACT to help more charities get the support they need.”

#### Helping charities – Knight Frank and Back Up

[Back Up](https://www.backuptrust.org.uk/), a UK charity that supports people affected
by spinal cord injury, is one of the first to receive support through the IMPACT
programme, working with data experts from Knight Frank. Throughout May and June 
2022, Knight Frank worked with Back Up to equip the team with the tools and know-
how to make better use of data.

Through informal workshops and advice sessions, Knight Frank has built and improved
critical dashboards to give Back Up better insight around donations, as well as 
providing training on the reporting and dashboarding tools.

The Knight Frank team also held a series of half day training sessions in June to
upskill the charity’s workforce and support them to develop their capabilities to
better utilise the data they hold. Ultimately, this will help the charity to achieve
its vision of transforming the lives of even more people affected by spinal cord
injury.

Kevin Filby, Director of Services at Back Up, commented: 

> “Having the support and advice of the Knight Frank team is invaluable. In the 
> short term, it will help us to make data informed decisions much quicker thanks
> to the clarity that the new approaches provide. Longer term, the training we’re
> receiving will build confidence and data literacy within the team so we can continue
> to grow the charity well into the future and transform the lives of everyone affected
> by spinal cord injury.”

Simon Hayter, Partner and Group Head of Data at Knight Frank, added: 

> “Providing hands on support to Back Up to help it improve its use and understanding
> of its data has been incredibly fulfilling, both for myself and my team. Back 
> Up was brilliant to work with, and the open and collaborative nature of the relationship
> was a key contributor to the success of the project. Initiatives like IMPACT are
> so important when it comes to democratising access to guidance and advice around
> data.”

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