# Elton John enters NFT world with fundraising auction

- Link: https://fundraising.co.uk/2022/06/21/elton-john-enters-nft-world-with-fundraising-auction/
- Published: 2022-06-21T10:00:00+01:00
- Author: Melanie May

**Elton John has partnered with augmented reality (AR) game-world Jadu, and NFT 
platform and marketplace Sweet in his first foray into the NFT world.**

The singer has joined forces with Jadu and Sweet to auction a one-of-a-kind Rocket
Man Jadu Hoverboard NFT and release a series of access tokens that provide an opportunity
to unlock future fan experiences as part of the [Rocket NFT Club](http://nft.eltonjohn.com).
All proceeds will go to the [Elton John AIDS Foundation](https://www.eltonjohnaidsfoundation.org/).

## Advertisement

> I’ve collaborated with [@JaduAVAs](https://twitter.com/JaduAVAs?ref_src=twsrc%5Etfw)
> and [@voxel__bunny](https://twitter.com/voxel__bunny?ref_src=twsrc%5Etfw) this
> [#PrideMonth](https://twitter.com/hashtag/PrideMonth?src=hash&ref_src=twsrc%5Etfw)
> on their rarest metaverse hoverboard ever, with all proceeds going to [@ejaf](https://twitter.com/ejaf?ref_src=twsrc%5Etfw)!
> 
> Find out more about the auction at [https://t.co/owSDdrfVwa](https://t.co/owSDdrfVwa)
> [pic.twitter.com/fVoS4RSCNA](https://t.co/fVoS4RSCNA)
> — Elton John (@eltonofficial) [June 20, 2022](https://twitter.com/eltonofficial/status/1538885571208159237?ref_src=twsrc%5Etfw)

Commenting, Elton John said:

> “Whilst I’m no metaverse expert (!) I wanted to make sure that my first NFT was
> something true to me, and collaborating with LGBTQ+ artist Voxel Bunny and Jadu
> on something so unique which benefits the Elton John AIDS Foundation for Pride
> month, was the perfect opportunity.
>  
> “Web3 has the potential to bring people from across the world together like never
> before and I’m excited for the opportunities to connect with my fans in a vibrant
> and growing community.”

Released in the run up to [NFT.NYC](http://nft.nyc/) as well as during Pride, the
Jadu Hoverboard auction began on Monday 20 June and will close on Wednesday 22 June
at 6pm EST.

The Rocket Man Hoverboard has been produced by Jadu, which is built around virtual
items owned by its players and uses web3 avatars in gameplay, and is the rarest 
of the 6,666 items within the Jadu Hoverboard collection. It has been designed by
Voxel Bunny, who built Jadu’s jetpacks and hoverboards, and references a keyboard
pinball machine. Paying tribute to Elton John “Pinball Wizard” Video from 1975, 
it is built inside the chassis supported by classic Elton John features including
star glasses, piano keys and the actual musical notes from “Rocket Man”.

Voxel Bunny said:

> “As a fellow LGTBQ+ artist, it’s hard to put into words the pride I feel paying
> tribute to Elton John & his legacy which continues to make a meaningful impact
> on the lives of so many.
>  
> “And knowing that my creation will play a role in helping to end the AIDS epidemic
> for the most vulnerable individuals and communities means the world to me.”