# Swap Stations lets Canary Wharf visitors exchange unwanted clothing for shopping vouchers

- Link: https://fundraising.co.uk/2022/04/22/swap-stations-lets-canary-wharf-visitors-exchange-unwanted-clothing-for-shopping-vouchers/
- Published: 2022-04-22T09:30:00+01:00
- Author: Melanie May

**To mark Earth Day, people visiting London’s Canary Wharf can currently donate 
their old clothes in return for vouchers to spend with retailers in its malls.**

Canary Wharf’s [Swap Station](https://canarywharf.com/whats-on/swap-station-apr-2022/)
is in Jubilee Place mall until next Tuesday, and has been designed by the UK denim
artist Ian Berry. Berry will transform the donated denim jeans, jackets and accessories
into a piece of art that will hang in the mall, with the artwork to be unveiled 
in June to coincide with World Environment Day.

Any clothes not used for the new artwork will be donated to [Love Not Landfill](https://www.lovenotlandfill.org/),
a nonprofit campaign to encourage fast fashion fans to buy second-hand, swap, recycle
and give to charity.

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Berry’s final piece will join over 110 permanent works by over 50 international 
artists currently around the Canary Wharf estate.

![Artist Ian Berry sits in front of the Swap Station in Canary Wharf, where people
can donate unwanted clothing in return for shopping vouchers](https://wfay6x.infiniteuploads.
cloud/2022/04/Canary_Wharf_Swap_Station-8.jpg)

Artist Ian Berry at the launch of Canary Wharf’s Swap Station. Photo credit: Matt
Alexander/PA Wire

Poplar-based artist Berry is known for his work turning old denim into visualisations,
such as his celebrity portraits including Debbie Harry and Giorgio Armani, and his
works depicting real life in collections including _Behind Closed Doors _and _My
Beautiful Launderette_ in 2016 and _Hotel California_ in 2019.

Commenting on this latest project, he said: 

> “It’s brilliant to be working on a project so close to home which combines art,
> sustainability and the local community at Canary Wharf. Recycling denim is a fantastic
> medium for seeing the world and creating a piece from the donated Swap Station
> clothes to be displayed in Canary Wharf is extremely exciting. I strongly encourage
> the public to donate any unwanted clothing and watch their items be transformed
> into art.”

The Swap Station campaign forms part of Canary Wharf’s wider Conscious Consumer 
initiative, which encourages visitors to live, eat and shop locally through sustainable
retail choices, refillable water stations, transport links, green spaces and plastic-
free lunch spots.