# Five tweets for fundraisers on 11 October 2021

- Link: https://fundraising.co.uk/2021/10/11/five-tweets-for-fundraisers-on-11-october-2021/
- Published: 2021-10-11T14:59:52+01:00
- Author: Howard Lake

**Our latest collection of tweets for fundraisers highlight Gift Aid (which in recent
years has acquired its own awareness day), new post-Brexit proposals for changes
to personal data, teaching philanthropy to school-children, a more sustainable approach
to fundraising, and the badges of confidence that donors should look for.**

## 1. Why charities miss out on Gift Aid

On Gift Aid Awareness Day 2021 Swiftaid shared six reasons why charities fail to
make the most of Gift Aid.
As well as **lack of awareness** amongst donors (after
30 years!), the other reasons were **admin challenges**, **fear** (mostly amongst
smaller charities) of dealing with tax and HMRC, **errors** by donors on forms, 
donors are not given the **opportunity** by all charities, and the increase in **
contactless** giving is not matched by opportunities to add Gift Aid as part of 
the process.

## Advertisement

> Why is Gift Aid missed?
> Reason #1 of the 6 main struggles that charities face.
> HMRC research shows that 24% of donors said that they had not heard of Gift Aid,
> and yet, this UK tax incentive has been around for 30 years![#GiftAidAwarenessDay](https://twitter.com/hashtag/GiftAidAwarenessDay?src=hash&ref_src=twsrc%5Etfw)
> [#TickTheBox](https://twitter.com/hashtag/TickTheBox?src=hash&ref_src=twsrc%5Etfw)
> [pic.twitter.com/cSKsQilxWw](https://t.co/cSKsQilxWw)
> — Swiftaid (@SwiftaidUk) [October 7, 2021](https://twitter.com/SwiftaidUk/status/1446079779036438534?ref_src=twsrc%5Etfw)

## 2. GDPR – a new direction

Daniel Fluskey, Head of Policy and External Affairs at the Chartered Institute of
Fundraising, arms himself with cake and tweets his way through his initial reading
of the DCMS’ ideas for how the UK should take a new approach to personal data and
privacy.

> I’ve put it off for a bit, but this morning is when I read the new data protection
> consultation in full. To get me through, I’ll tweet along as I find the main bits
> for fundraisers to be aware of. 
> Most importantly, cake is at the ready! [pic.twitter.com/EtQhZXvHSr](https://t.co/EtQhZXvHSr)
> — Daniel Fluskey (@danielfluskey) [October 7, 2021](https://twitter.com/danielfluskey/status/1446065477424492546?ref_src=twsrc%5Etfw)

## 3. Teaching philanthropy

Charity might begin at home but learn about charity and philanthropy can certainly
continue at school. Marina Jones shares a profile of the Young Philanthropy Initiative
where school students are tasked with giving away £3,000.

> Why should school students learn about philanthropy? | Tes – Young Philanthropy
> Initiative where students give away £3k [https://t.co/WTwvAyhpRR](https://t.co/WTwvAyhpRR)
> — Marina Jones (@meenamtj) [August 1, 2021](https://twitter.com/meenamtj/status/1421849504056320003?ref_src=twsrc%5Etfw)

## 4. Sustainable fundraising

Leesa Harwood highlights two very different approaches to fundraising, and which
is the one that is sustainable.

 https://twitter.com/bythewaves/status/1425033676883120128?s=27

## 5. The badges of confidence

From the 60s onwards it was Colgate ads that promised you ‘the ring of confidence’.
Charity donors are now offered the badge of confidence via their national regulator.

Ceri Edwards reminds us of two badges from regulators:

> In Scotland look out for the [@GoodFundScot](https://twitter.com/GoodFundScot?ref_src=twsrc%5Etfw)
> badge, while the badge of the [@FundrRegulator](https://twitter.com/FundrRegulator?ref_src=twsrc%5Etfw)
> should give you confidence with cross-border charities and those in the rest of
> the UK [https://t.co/GrNuGx9T3T](https://t.co/GrNuGx9T3T)
> — Ceri Edwards 🌈 (@jceriedwards) [August 9, 2021](https://twitter.com/jceriedwards/status/1424666009030430727?ref_src=twsrc%5Etfw)

## 6. Giving on Times Square

And here’s a bonus tweet to tie in with UK Fundraising’s focus this month on **fundraising
and giving platforms**.

This morning in New York’s Time Square JustGiving announced that to date it has 
enabled 10 million people to raise over £5 billion for good causes around the world.

> What a view in Times Square today 🤩
> 🎉THANK YOU! Together, we have enabled 10
> million people to raise £5 billion for good causes worldwide! 🎉[#HereForGood](https://twitter.com/hashtag/HereForGood?src=hash&ref_src=twsrc%5Etfw)
> [pic.twitter.com/bAUzvOzdLu](https://t.co/bAUzvOzdLu)
> — JustGiving Causes (@JGcauses) [October 11, 2021](https://twitter.com/JGcauses/status/1447557717602848777?ref_src=twsrc%5Etfw)
