# New Strava feature on GivePenny lets fundraisers track any activity

- Link: https://fundraising.co.uk/2021/06/03/new-strava-feature-on-givepenny-lets-fundraisers-track-any-activity/
- Published: 2021-06-03T10:00:00+01:00
- Author: Melanie May

**Tech-for-good platform GivePenny has released a new Strava feature that allows
users to connect and track any activity within the same fundraising page and be 
sponsored for it, by either miles, kilometres, or minutes.**

Previously, there were five different Strava activities that users could track on
[GivePenny](https://home.givepenny.com/): running, walking, swimming, cycling, and
hiking. GivePenny’s new MOVING feature however displays any movement, regardless
of the activity, that a fundraiser chooses to track on Strava.

32 different activities can currently be tracked on Strava, all of which can now
be linked to GivePenny fundraising pages and the pledge donation system.

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MOVING is one of a number of new features coming to the platform, and as well as
creating extra opportunities for users, gives more freedom for charities to launch
mass participation events with a wider range of activities.

Lee Clark, Founder & CEO at GivePenny, which helped charities to raise more than
£1m in 2020, said:

> “Going far beyond just giving people a way to show their Strava activity on their
> fundraising pages, our unique experience will connect fundraisers, donors and 
> charities in a deeper way, leading to more fun, more engagement and more donations.”

To use it, fundraisers have to select the new option of ‘Moving’ in the list of 
trackable activities. This results in all Strava activities, from running and cycling,
through to weight training and yoga, being displayed on the fundraising page for
the duration of the challenge. In addition, GivePenny’s Per X donation system now
allows friends and family to pledge donations against the number of minutes, opening
up the possibilities for duration-based fundraising experiences alongside the existing
Per Mile and Per KM functionality. According to GivePenny, its platform fundraising
data also suggests that donations made through ‘Per X’ have seen a 50% increase 
in the amount given when compared to one-off donations.

Options are limitless, so users could be sponsored by friends and family to do anything
from yoga with their dog for 200 minutes every week or to roller-ski 5km per day
in any weather conditions. Being able to track any activity under the same fundraising
page also means there is no need to create separate pages for each one, enabling
a fundraiser to walk, run, cycle and swim all as part of the same challenge or campaign
if they wish.