# A baker’s dozen of great fundraising partnerships

- Link: https://fundraising.co.uk/2021/05/06/a-bakers-dozen-of-great-fundraising-partnerships/
- Published: 2021-05-06T09:45:00+01:00
- Author: Melanie May

**Our latest round up of some of the great corporate fundraising and charity partnerships
announced in recent weeks, from ScS’s support for Bowel Cancer UK to Vodafone’s 
work with the Good Things Foundation**.

![Sofa from ScS in a stadium, representing the number of people diagnosed with bowel
cancer each day](https://wfay6x.infiniteuploads.cloud/2021/05/A-ScS-Sofa-stunt-No-
Butts-1024x576.jpg)

#### ScS, Lorraine, & Bowel Cancer UK

Twenty-two empty two-seater sofas took over Sunderland’s Stadium of Light in April
to represent the 44 people who lose their lives every day due to bowel cancer. Sofa
and carpet specialist [ScS](https://www.scs.co.uk/) has been working with ITV’s 
Lorraine to raise awareness of the cancer and its symptoms, with bowel cancer survivor
Deborah James presenting part of the ITV show from an ScS sofa at the stadium on
20 April to talk about issues surrounding this type of cancer. The stadium holds
49,000 seats: a number close to those diagnosed with the disease each year in the
UK (42,000).  To raise more awareness, ScS has added stickers to its fleet of delivery
vans, has informational signs in all of its stores as well as featuring the campaign
in its TV ads, which ran from 22 April to 4 May. ScS will also donate £24,901 to
[Bowel Cancer UK](https://www.bowelcanceruk.org.uk/): equivalent to the number of
miles around the Earth, with staff attempting to complete this distance in a sponsored
walk and raise more funds.

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![A big chocolate cake decorated with flowers](https://wfay6x.infiniteuploads.cloud/
2021/05/time-for-a-cuppa-cake.jpg)

#### Thames Water & Dementia UK

In time for [Dementia UK](https://www.dementiauk.org/)’s national ‘Time for a Cuppa’
Week (May 1 – 8) [Thames Water’s](https://www.thameswater.co.uk/) employees have
chosen Dementia UK as its new charity partner for the next two years following a
company-wide poll. The charity will receive donations collected through a range 
of fundraising activities organised by the company and mass participation events
such as the London Marathon, the Reading Half Marathon and Thames Path Challenge.
The funds raised will go towards funding Admiral Nurses and the Admiral Nurse Dementia
Helpline. The company has also run dementia awareness sessions for its staff, and
customers with dementia qualify for its free priority service register (PSR), which
can provide them with extra support during a water supply interruption and tailored
communications services. Last year Thames Water staff voted for a continued partnership
with charity partner WaterAid and to also support another charity, to be chosen 
by employees every two years.

> We are excited to announce our new partnership with [@starlight_uk](https://twitter.com/starlight_uk?ref_src=twsrc%5Etfw).
> 
> There are a series of fundraising events lined up throughout the year, starting
> with @NickInsights CEO challenge.Read more: [https://t.co/ka1sDwkg9Q](https://t.co/ka1sDwkg9Q)
> [pic.twitter.com/m00JAdEneN](https://t.co/m00JAdEneN)
> — The Insights Family (@InsightsFamily) [May 4, 2021](https://twitter.com/InsightsFamily/status/1389543190299123714?ref_src=twsrc%5Etfw)

#### The Insights Family and Starlight

[The Insights Family](https://theinsightsfamily.com/) and [Starlight](https://www.starlight.org.uk/)
have announced a partnership, formed after new The Insights Family data helped enable
Starlight to help further understand UK families’ attitudes, behaviours, and consumption
patterns, and to help understand what matters to children when it comes to technology
as well as helping to cement its new strategy. The data shone a light on how kids’
habits differ greatly as well as reiterating the importance of technology being 
an enabler when it comes to creativity, imagination, and storytelling. It also helped
Starlight identify the latest characters and influencers that children know and 
love. The data has helped to fuel a new strategy with an aim to modernise and improve
the hospital experience for children.

> Ahead of [#WorldAsthmaDay](https://twitter.com/hashtag/WorldAsthmaDay?src=hash&ref_src=twsrc%5Etfw),
> we’re delighted to announce a new partnership with [@lunguk](https://twitter.com/lunguk?ref_src=twsrc%5Etfw)
> and [@asthmauk](https://twitter.com/asthmauk?ref_src=twsrc%5Etfw). Together, we’ll
> boost the support services available to people living with lung disease. Find 
> out why this matters so much to us here: [https://t.co/qtPyR7ytDE](https://t.co/qtPyR7ytDE)
> [#CharityTuesday](https://twitter.com/hashtag/CharityTuesday?src=hash&ref_src=twsrc%5Etfw)
> [pic.twitter.com/QQcl8tBjpH](https://t.co/QQcl8tBjpH)
> — Irwin Mitchell (@irwinmitchell) [May 4, 2021](https://twitter.com/irwinmitchell/status/1389550565877854214?ref_src=twsrc%5Etfw)

#### Asthma UK, British Lung Foundation & Irwin Mitchell LLP

[Asthma UK](https://www.asthma.org.uk/) and the [British Lung Foundation](https://www.blf.org.uk/)
have secured a three-year corporate partnership with legal and financial specialists
[Irwin Mitchell LLP](https://www.irwinmitchell.com/).  The move aims to boost the
support services available to people living with lung disease by helping with the
running of a network of 150 volunteer-led support groups around the UK. Irwin Mitchell
will also help towards other BLF support group activities during the partnership,
such as a Volunteer Conference, which aims to bring together the group support leaders
to celebrate their achievements, recognise their contribution and provide further
training and networking opportunities. Irwin Mitchell joins Asthma UK and the British
Lung Foundation’s network of Living Well Alliance members.

![A man and a woman smiling in a kayak on a river](https://wfay6x.infiniteuploads.
cloud/2021/05/lets-get-lost-Adventure-1024x686.png)

#### Let’s Get Lost & Lamp

[Let’s Get Lost](https://letsgetlost.uk/), a Leicestershire-based outdoor adventure
company, has announced a new partnership to support Lamp ([Leicestershire Action for Mental Health Project](https://www.lampadvocacy.co.uk/)).
Let’s Get Lost has pledged to support the Lamp mental health charity by donating
10% of ticket prices for hiring of kayaks to customers using a specific code (LP10).

![People from the charity Sanctus standing outside their office window, wearing 
masks](https://wfay6x.infiniteuploads.cloud/2021/05/sanctus-1024x768.jpg)

#### Greyzip & Sanctus

Colchester based digital marketing agency [greyzip](https://greyzip.com/) has partnered
with homeless charity [Sanctus](https://sanctus-home.com/) to support their work
in the community. The greyzip team has provided SEO, social media, and website support
to Sanctus so the team can focus on their frontline work. The increase in Sanctus’s
online presence has had a direct impact on the amount of funds raised, while the
team at greyzip also made a £500 donation to the charity which provided enough provisions
for the café the Sanctus team runs for a whole week. They are also walking 280km
during of May to represent the estimated 280,000 people in the UK dealing with homelessness.
All funds raised from the team’s sponsored walk will also be donated to Sanctus.

![A man looking at a tablet donated by Vodafone](https://wfay6x.infiniteuploads.
cloud/2021/05/vodafone-1024x683.jpg)

#### Vodafone & Good Things Foundation

[Vodafone](https://www.vodafone.co.uk/) is working with [Good Things Foundation](https://www.goodthingsfoundation.org/)
to connect digitally excluded families in disadvantaged areas of the UK. Vodafone
has provided unlimited data SIMs and dongles to connect over 2,500 people, enabling
them to access support services, online education and employment opportunities. 
The Good Things Foundation’s ‘Connecting Families’ programmeincludes specialist 
one-on-one support to ensure that, in addition to devices and connectivity, every
family learns essential digital skills so they can benefit fully from the tech they’ve
been given. Vodafone has also provided Mi-Fi devices and unlimited data SIMs to 
support adults with learning disabilities and their carers via Good Things Foundation
and Mencap.

![A group of smiling litter pickers outside a Co-op store](https://wfay6x.infiniteuploads.
cloud/2021/05/Litter-Pick-1-1024x710.jpg)

#### Central England Co-op & Dementia UK

[Central England Co-op](https://www.centralengland.coop/) and [Dementia UK](https://www.dementiauk.org/)
are celebrating hitting the £1.5 million milestone since their partnership began.
The Society has been supporting the charity for the past three and a half years 
with members and colleagues taking on an array of challenges from jumping out of
planes to sponsored walks and litter picks to support the cause. Central England
Co-op has also stepped up its support over the last 12 months and made an immediate
£25,000 donation at the start of pandemic as Dementia UK saw a spike in demand on
its Admiral Nurse Dementia Helpline. The total donated over the course of the last
three and a half years of the partnership has been used to help pay for the creation
of eight Admiral Nurses, additional training of Admiral Nurses and the ongoing staffing
of the free Admiral Nurse Dementia Helpline.

![A man in a hi-vis jacket holding up a cut-out of the figure of £25,000](https://
wfay6x.infiniteuploads.cloud/2021/05/15-charities-across-the-NW-have-shared-a-25K-
grant-from-the-Cadent-Foundation-1024x683.jpg)

#### Cadent Foundation & charities

Fifteen charities across the North West have received a share of a £25,000 grant
fund from the [Cadent Foundation](https://cadentgas.com/cadent-foundation), after
being nominated and voted for by Cadent employees and customers across the region.
Through its ‘Connecting Colleagues, Customers and Communities’ initiative, Cadent
employees in the North West were asked to trial a new approach to the way in which
local grants are allocated – by nominating local charities which were then shortlisted
and put forward to a public vote. More than 1000 customers took part in the voting
process with the winning charity in each county being awarded the top grant of £
3000 and the runners up each receiving £1000. Derian House Children’s Hospice in
Chorley, Pure Insight in Stockport, Greenbank in Liverpool, MIND in Furness in Barrow
and the Oasis Centre for Young People in Ellesmere Port, received the highest number
of votes in each county.

![Jodie Tanner standing outside her shop The Queen B Boutique](https://wfay6x.infiniteuploads.
cloud/2021/05/Jodie-Tanner-The-Queen-B-Boutique-1024x497.jpg)

#### The Queen B Boutique & City Hospice

Small business owner Jodie Tanner and [The Queen B Boutique](http://www.thequeenb.co.uk/),
which has stores in Penarth and Barry, has donated £1500 to [City Hospice](https://www.cityhospice.org.uk/),
funding 10 days of nursing care by a clinical nurse specialist. The Queen B’s first
dedicated donated day was 12 April 2021 to celebrate the reopening of retail in 
Wales. Tanner had been du to host a Fashion & Fizz event in aid of City Hospice 
in April 2020, which had to be postponed. Still wanting to show her support, she
decided the sale of her VIP cards and carrier bags would go to City Hospice for 
the rest of 2020 and to donate the proceeds to the hospice’s Donate a Day campaign,
which encourages supporters to donate or raise £150 to pay for a dedicated day of
nursing by a City Hospice clinical nurse specialist.

![An announcement about DF Capital chosing City of Trees as its charity of the year](
https://wfay6x.infiniteuploads.cloud/2021/05/City-of-Trees-1024x535.png)

#### DF Capital & City of Trees

Commercial lending and personal savings bank [DF Capital](https://www.dfcapital.co.uk/)
has chosen [City of Trees](https://www.cityoftrees.org.uk/) as its 2021 company 
charity. City of Trees is planting trees and restoring woodlands for the people 
and wildlife of Greater Manchester. It was chosen after a shortlist of charities
was put to a company-wide vote.  DF Capital has already kicked off its fundraising
efforts and has planned lots of activities for the coming 12 months. 

> We're excited to launch the next stage of our [#commUNITY](https://twitter.com/hashtag/commUNITY?src=hash&ref_src=twsrc%5Etfw)
> campaign; uniting companies and communities to bring people back together post
> lockdown. With huge thanks to [@MillHillLibrary](https://twitter.com/MillHillLibrary?ref_src=twsrc%5Etfw)
> and [@Young_Barnet](https://twitter.com/Young_Barnet?ref_src=twsrc%5Etfw)!
> Read
> more: [https://t.co/O0xwmm9hyd](https://t.co/O0xwmm9hyd)Want to donate? [https://t.co/z7EYDWpEa2](https://t.co/z7EYDWpEa2)
> [pic.twitter.com/TyPWlGYJke](https://t.co/TyPWlGYJke)
> — In Kind Direct (@InKindDirect) [April 12, 2021](https://twitter.com/InKindDirect/status/1381546769360764940?ref_src=twsrc%5Etfw)

#### In Kind Direct & corporate partners

[In Kind Direct](https://www.inkinddirect.org/) is partnering with corporate partners
including Amazon, Essity, P&G, PZ Cussons and Unilever to donate much-needed products
such as kettles, drinks, snacks and cleaning essentials to community spaces to help
bring people together again as restrictions start to lift. Businesses wishing to
work with In Kind Direct on an ongoing or one-off contribution can contact: do*******@**********
ct.org, and charitable organisations seeking donations, and wider products from 
In Kind Direct can register via: inkinddirect.org.

![A pile of notes and coins - £20, £10, £5, and 2 and 1 pound coins](https://wfay6x.
infiniteuploads.cloud/2021/05/pexels-suzy-hazelwood-1791583-2-1024x683.jpg)

#### Arco & charities

[Arco](https://www.arco.co.uk/) has donated £64k to colleague-chosen charities and
organisations to support those hit the hardest by the Coronavirus pandemic. Following
its first Coronavirus grant scheme, the company has now donated a total of £106k.
Arco is supporting, on both a local and national level, charities and organisations
whose work supports the following five areas: mental health and wellbeing, victims
of domestic violence, homelessness, foodbanks or those providing food delivery/meal
services for vulnerable people, and the care home and hospice sector.

 * **[Eleven brands pledge support for BHF’s 60th birthday](https://fundraising.co.uk/2021/07/07/eleven-brands-pledge-support-for-bhfs-60th-birthday/)**(
   7 July 2021)
 * **[17 charity partnerships benefitting good causes around the UK](https://fundraising.co.uk/2021/07/28/13-charity-partnerships-benefitting-good-causes-around-the-uk/)**(
   28 July 2021)
 * **[7 Christmas corporate partnerships](https://fundraising.co.uk/2021/11/16/7-christmas-corporate-partnerships/)**(
   16 November 2021)
