# Green Match Fund aims to raise £1 million for environmental charities

- Link: https://fundraising.co.uk/2021/04/20/green-match-fund-aims-to-raise-1m-for-environmental-charities/
- Published: 2021-04-20T08:30:00+01:00
- Author: Melanie May

**Coordinated environmental fundraising campaign, the inaugural ‘[Green Match Fund](https://donate.thebiggive.org.uk/green-match-fund-2021)’,
launches on 22 April, to coincide with this years #EarthDay. **

Over 100 charities are participating in the campaign including Friends of the Earth,
Surfers Against Sewage and ClientEarth. 

Launched by The Big Give, [Green Match Fund](https://donate.thebiggive.org.uk/green-match-fund-2021)
runs for one week until 29 April, and seeks to incentivise public support for environmental
charities by offering to match donations to participating charities. The aim is 
to raise £1m, with donations made to participating charities to be matched thanks
to “Champion” funders, sourced by the Big Give and The Environmental Funders Network.
These include The Reed Foundation, Garfield Weston Foundation, Oglesby Charitable
Trust, Michael O’Mara Books, John Lewis Spedan Foundation, EQ Foundation amongst
others. 

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In total, 113 charities are taking part, raising funds for a variety of projects,
including

 * Friends of the Earth will raise funds for their efforts to lobby governments 
   at the upcoming COP26 conference.
 * Surfers Against Sewage will raise funds to clean up beaches, rivers and towns
   across the UK.
 * ClientEarth will raise funds to use the power of the law to change the way we
   live in the world, and protect life on Earth.

By bringing the environmental charities together in a larger campaign tied into #
EarthDay, the Big Give aims to draw attention to important environmental issues 
as well as help raise funds ahead of the environmental milestones occurring this
year, like the COP26 conference in Glasgow in November. 

Alex Day, Director of the Big Give, said:

> “We’ve all felt the effects of Coronavirus over the course of the last year. It
> has had a huge impact on all of our lives.  But issues such as the accelerating
> degradation of our natural environment, the climate crisis and the loss of biodiversity
> threaten to alter our way of life in irreparable ways. Through the Green Match
> Fund, we have convened an incredible portfolio of charities who are working in
> innovative ways to address these issues. We have no doubt the public will respond
> by rallying behind these organisations, donating and having twice the impact.”

In a [recent report](https://thebiggive.my.salesforce.com/sfc/p/#0O000000YzQm/a/690000011G15/qBNtepGSXh5T3shFN5O8EUMC17c.dTPlBgFLGo40l_0)
conducted by the Big Give, almost two thirds (63%) of environmental charities reported
a decrease in income in 2020 because of Covid-19. According to the same report, 
1 in 5 environmental charities were planning to reduce service delivery as a result.

## More

And the result?

> [Green Match Fund raises £1.7m to combat environmental threats](https://fundraising.co.uk/2021/04/30/green-match-fund-raises-1-7m-to-combat-environmental-threats/)

Image by [flockine](https://pixabay.com/users/flockine-5479910/?utm_source=link-attribution&utm_medium=referral&utm_campaign=image&utm_content=3569659)
from [Pixabay](https://pixabay.com/?utm_source=link-attribution&utm_medium=referral&utm_campaign=image&utm_content=3569659)
