# Fundraising channel FundraisingTube launches with #WorldCupOfFundraising competition

- Link: https://fundraising.co.uk/2021/01/21/fundraising-channel-fundraisingtube-launches-with-worldcupoffundraising-competition/
- Published: 2021-01-21T09:29:09+00:00
- Author: Howard Lake

**Jonathan Cook, Director of data analysis and supporter research fundraising consultancy
Insight-Ful, has created FundraisingTube, a YouTube channel dedicated to fundraising.**

 

FundraisingTube is designed to offer a light-hearted look at the world of fundraising.
Cook says it is not another channel of lectures or presentations, but more a place
for “bite-sized content that is both informative and hopefully a humorous take on
raising money for charities”.

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It will feature guest vlogs, examination of developments in the sector and “silly
tales”. He hopes that fundraisers will see FundraisingTube as a place “to go to 
share thoughts and opinions on the sector”.

 

Here is one of the first videos, in which Cook comes across a fundraising totaliser
and muses on the value of this tool, including on online giving platforms:

 

 

 

 

 

 

 

## #WorldCupOfFundraising

 

To mark the launch, over the next four weeks FundraisingTube is hosting the World
Cup of Fundraising. Taking place on YouTube and Twitter this interactive competition
aims to “discover the nation’s favourite classic fundraiser”. 

 

Using Twitter polls, 16 classic fundraising ideas – from cake sales, to sponsored
silences to quiz nights and sitting in baths of baked beans – will battle it out
to see who will be crowned the UK’s favourite bit of fundraising.

 

The World Cup Of Fundraising can be found by using the hashtag [**#WorldCupOfFundraising**](https://twitter.com/search?q=worldcupoffundraising&src=typed_query)
on Twitter.

 

 

 

Cook says: “Social media has become a great place to find resources, information
and inspiration for fundraisers, but YouTube is lacking in short bitesized easily
accessible content. [FundraisingTube](https://bit.ly/FundraisingTube) is our attempt
to produce a fun and exciting way to view the world of fundraising.”

 

 

 

https://twitter.com/jonathan_m_cook/status/1352174443527892992

 

 

 

**SEE ALSO:**

 

 * **[IFC launches weekly Fundraising TV](https://fundraising.co.uk/2017/06/26/ifc-launches-weekly-fundraising-tv/)(
   26 June 2017)**
 * **[Six charity TV and video ads during coronavirus](https://fundraising.co.uk/2020/04/22/5-charity-tv-and-video-ads-during-coronavirus/)(
   22 April 2020)**
 * **[Video in fundraising – square versus landscape](https://fundraising.co.uk/2018/05/24/video-in-fundraising-square-versus-landscape/)(
   24 May 2018)**