# Fundraising Institute of New Zealand launches emergency international matched funds appeal

- Link: https://fundraising.co.uk/2020/08/11/fundraising-institute-new-zealand-launches-emergency-international-matched-funds-appeal/
- Published: 2020-08-11T08:24:33+01:00
- Author: Melanie May

**New Zealand’s membership body for professional fundraisers & charities, FINZ, 
has launched an emergency appeal to help plug the gap in its income caused by the
impact of the Covid-19 crisis, and prevent its potential closure.**

 

With the crisis resulting in a NZ$70,000 shortfall in income for the Fundraising
Institute of New Zealand ([FINZ](https://www.finz.org.nz/)), it is running an international
matched giving emergency fundraising appeal.

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The Institute is asking fundraisers to be [#hereforFINZ](https://www.hereforfinz.co.nz/),
and contribute financially. Donations up to $20,000 will be matched by a mixture
of suppliers and fundraising friends throughout Australasia, UK and Canada including
Precision@Soar, SOFII, the Institute for Sustainable Philanthropy, and FundraisingEverywhere.

 

 

 

> FINZ EMERGENCY APPEAL – Can you help save FINZ?
> NZ’s professional fundraising 
> association is under threat of closure but Kiwi fundraisers need FINZ now more
> than ever. Please give generously @ [https://t.co/lnVj5DlJu6](https://t.co/lnVj5DlJu6)&
> your gift will be doubled! [#hereforfinz](https://twitter.com/hashtag/hereforfinz?src=hash&ref_src=twsrc%5Etfw)
> [@FINZnewzealand](https://twitter.com/FINZnewzealand?ref_src=twsrc%5Etfw)
> — The SOFII team (@SOFIIisHOT) [August 7, 2020](https://twitter.com/SOFIIisHOT/status/1291642185411170305?ref_src=twsrc%5Etfw)

 

 

 

In a [direct mail letter](https://sofii.org/images/FINZ_DM-Appeal.pdf) sent out 
to fundraisers and featured in a [case study](https://sofii.org/case-study/save-finz-direct-mail-appeal)
on the SOFII site, Michelle Berriman, FINZ Executive Director, explains that the
crisis saw FINZ move swiftly to support fundraisers through a shift in its education
programme to provide webinars, advice and guidance, online groups and events, and
more, enabling it to educate 1,100 between January and April, compared to 250 in
the same period last year.

 

But, with most of this free, and its usual income generating events cancelled, it
has suffered a serious shortfall in funds, leaving it at risk.

 

However, the letter says, it has rallied the support of sponsors, suppliers and 
fundraising friends, who have collectively pledged more than $20,000 and now it 
is calling on fundraisers to ‘become part of fundraising history’ and donate.

 

FINZ is not alone among sector organisations to have asked for help. In France, 
the [Association Française de Fundraisers](https://www.fundraisers.fr/) is running
its [first ever crowdfunding appeal](https://www.fundraisers.fr/fundraising/nous-avons-besoin-de-vous-2)
to help it replace some of the income lost as a result of the Covid-19 crisis, and
enable it to continue its work.

 

The AFF is hoping to raise €40,000 – enough to ensure 31 days of operation, and 
is currently just over halfway to meeting its target, with some 260 people having
donated.

 

Like FINZ, the AFF has funded itself through events and activities since launching
30 years ago, and has seen its income plummet with the pandemic forcing the cancellation
of many of those planned for this year while at the same time it has increased its
digital content to better support members.

 

Meanwhile, the Italian Fundraising Association ([ASSIF](http://www.assif.it/)) recently
reported that it trebled its income over the past three years. This growth has enabled
it to weather the Covid storm so far and continue its activities during lockdown.
More on this can be read in a recent story on the [European Fundraising Association’s website](https://efa-net.eu/news/income-surge-enables-italian-fundraising-association-to-upscale-sector-services).

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 * **[NET launches £1.2m fund for community & voluntary organisations](https://fundraising.co.uk/2021/09/22/net-launches-1-2m-fund-for-community-voluntary-organisations/)**(
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 * **[JustGiving surpasses £6bn raised for good causes globally](https://fundraising.co.uk/2023/06/08/justgiving-surpasses-6bn-raised-for-good-causes-globally/)**(
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