# MyTenNights raises £10.9 million for charity during Ramadan

- Link: https://fundraising.co.uk/2020/05/29/mytennights-raises-10-9m-for-charity-during-ramadan/
- Published: 2020-05-29T08:12:17+01:00
- Author: Melanie May

**More than 100,000 Muslim donors gave £10.9 million to charities this year through
MyTenNights, a tech platform that automates donations across the final ten nights
of Ramadan.**

This is more than double last year’s £4.3 million final fundraising figure.

This year, Ramadan under lockdown saw traditional fundraising methods, such as gala
dinners and collection boxes at mosques, largely affected, leading more people to
use technology to facilitate their charitable donations across the last 10 nights
in the run-up to Laylatul Qadr, the most important night in the Islamic calendar.

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[MyTenNights](http://www.mytennights.com) helps a network of charity partners, including
Oxfam, Penny Appeal, Barnardo’s, and Islamic Relief, engage with a younger Muslim
demographic. It saw increased demand this year for automated services in the charity
sector across the wider Muslim community as a result of coronavirus preventing traditional
religious practices.

Ismael Abdela, Co-Founder of MyTenNights said:

> “MyTenNights was created to bring a solution for Muslims worldwide to make charitable
> giving relevant to their personal charity goals during Ramadan. Coronavirus disrupted
> religious practice during Ramadan and amplified the need for an automated donations
> service more than we could have ever imagined, making our platform an avenue for
> Muslims to dismantle the barriers created by the virus and practice a cherished
> aspect of their faith.
> “While the general charity sector has been hit hard by Covid-19, the Muslim charity
> space has demonstrated a heightened sense of connectedness to faith at this time.
> With some of our main charity partners up 50% on year-on-year donations, our platform
> has proved a powerful tool for Muslims worldwide to challenge the current circumstances
> and we are truly proud to have played a role in this achievement.”

 

#### More Ramadan fundraising:

 

**Editor’s note:** _the video previously embedded here (https://www.youtube.com/
watch?v=PyydnTIIPVo) is no longer available._

#### muzmatch

Muslim dating app [muzmatch](https://muzmatch.com/en-GB/) has raised over $166,000
with its campaign to raise money to build a school in Pakistan that launched at 
the start of Ramadan.

The app’s developers introduced a donation screen that popped up while members swiped
through profiles, with muzmatch also matching in full all donations made during 
the last 10 days of Ramadan.

The campaign beat its target of $100,000 to raise $166,871.

The muzmatch school will be built in partnership with the READ foundation, a non-
profit organisation that has been building schools for underprivileged and orphaned
children in Pakistan since 1994. It will be painted pink to represent muzmatch’s
brand colours.

 

> Your donations this month have truly reminded us the love that exists within the
> Ummah 💚
> We have been busy delivering your food parcels so as you break your fast
> tonight, know that someone else will be doing the same thanks to your mercy![https://t.co/D6K3l57dfZ](https://t.co/D6K3l57dfZ)
> [pic.twitter.com/FypHQyg1Zz](https://t.co/FypHQyg1Zz)
> — Muslim Hands UK (@muslimhandsuk) [May 22, 2020](https://twitter.com/muslimhandsuk/status/1263790689864876033?ref_src=twsrc%5Etfw)

#### Muslim Hands

[Muslim Hands](https://muslimhands.org.uk/) raised £2 million from three live appeals
on Islam Channel in the month of Ramadan. A record breaking £1.5 million was raised
during the Yemen live appeal, which took place on the 27th night of Ramadan, Laylat
al-Qadr.

Funds raised from the appeals will go towards projects in various locations including
the Masjid Al-Aqsa lighting appeal in Jerusalem, the running of a bread factory 
in Northern Syria and to provide safe drinking water to the people of Yemen.

The charity also asked people to donate online during Ramadan to pay for food parcels
and other urgent needs.

 

> That's a wrap!! What a blast…Alhamdulillah!! Thank you to my friends & family 
> who came out to support me on today's run ❤ That's 260km complete for [#Ramadan](https://twitter.com/hashtag/Ramadan?src=hash&ref_src=twsrc%5Etfw).
> [#RunMotaRun](https://twitter.com/hashtag/RunMotaRun?src=hash&ref_src=twsrc%5Etfw)
> [https://t.co/9hS8kWsRpw](https://t.co/9hS8kWsRpw) [pic.twitter.com/am6D8WZ5Eb](https://t.co/am6D8WZ5Eb)
> — HM (@HMTemp) [May 23, 2020](https://twitter.com/HMTemp/status/1264325623209697282?ref_src=twsrc%5Etfw)

#### Penny Appeal

[Penny Appeal’s](https://pennyappeal.org/) Head of Challenge Events Haroon Mota 
has so far raised [over £54,000](https://www.justgiving.com/fundraising/runmotarun)
by running 260k during Ramadan, while fasting.

Mota ran the 260k as part of his 2.6 Challenge, and did 10k each evening, completing
each run just before sunset, having fasted since 3am. The money will help people
facing crisis, war and displacement in places such as Syria, Gaza and Yemen.

He has also challenged himself to run four marathons this year, with the aim of 
raising £25,000 for Penny Appeal’s Emergency Response programmes to help people 
who are facing crisis, war and displacement.

 * **[Ramadan fundraising round up](https://fundraising.co.uk/2021/04/16/ramadan-fundraising-round-up/)**(
   16 April 2021)
 * **[Islamic Aid launch appeal to coincide with Ramadan](https://fundraising.co.uk/2005/09/04/islamic-aid-launch-appeal-coincide-ramadan/)**(
   4 September 2005)
 * **[DFID to match public donations to Islamic Relief’s Ramadan appeal](https://fundraising.co.uk/2012/07/18/dfid-match-public-donations-islamic-relief039s-ramadan-appeal/)**(
   18 July 2012)

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