# Graphic Traffic course available online and in weekly subscription email

- Link: https://fundraising.co.uk/2020/05/04/graphic-traffic-course-available-online-and-in-weekly-subscription-email/
- Published: 2020-05-04T18:21:19+01:00
- Author: Melanie May

**UK Fundraising’s Graphic Traffic course on creating and using images and video
to support charities’ digital fundraising and comms is now available in two online
formats.**

The half-day course, which has been run by Howard Lake for eight years around the
UK, is now available as a **live two-part course** over two days and as a **weekly
email update**.

 

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## Live course

The course is now available as two one-hour live sessions with a one week gap in
which to practise some of the ideas and try out some of the different approaches
and tools that are featured.

The course will take place on Zoom, and is designed to include the hands-on participative
element of the original course. It covers how to create images that help a charity
or social enterprise stand out, show its impact and help inspire action or a response.

It covers both images and videos, always with an emphasis on free, quick and easy
to use tools that create something that is ‘good enough’. It is more than a straightforward
how-to-take-good-photos or how-to-use-your-smartphone-camera-effectively course.
Past courses have seen delegates making use of household or office items that were
to hand, from sticky notes, through coloured paper, and sweets. Lego minifigs were
also on hand, as were fridge magnet letters, chocolate finger biscuits and Love 
Heart sweets!

The online version is also appropriate for small businesses, many of whom now need
to do their best to stand out on their digital channels.

It’s also the first time that the course has been available to fundraisers outside
the UK.

The first course takes place on 19 and 26 May, and [booking is open](https://buytickets.at/ukfundraising/371694).

 

## Weekly image and video tips and tools by email

![Graphic Traffic - coloured flower petals](https://wfay6x.infiniteuploads.cloud/
2020/05/coloured-flower-petals-unsplash-1100x220-1-1024x205.jpg)

 

Graphic Traffic is also available as a **weekly subscription newsletter**. Each 
week it features a different app, tool or resource for creating and using images
and video in marketing or fundraising material. The newsletter costs **£7 a month**
to subscribe to.

The two Graphic Traffic products are separate, but complement each other. In some
ways the Graphic Traffic News update is a useful resource to sign up for after attending
the hands-on lessons of the live course. It will help highlight yet more tools and
ideas with which to implement what has been learned on the course.

But it stands on its own too, and is useful for those who perhaps are already comfortable
creating and using images and video in their charity or small business communications,
and are simply looking for new inspiration or different ways to present visual content.

[Graphic Traffic news](https://graphictraffic.substack.com/about) is available for
subscription and has a **seven-day free trial**.

 

> [@howardlake](https://twitter.com/howardlake?ref_src=twsrc%5Etfw) is a terrific
> fundraising consultant, especially on how to use the Internet, your website and
> different apps to raise funds. Really worth following even in lockdown. [https://t.co/O3CCDl4MRX](https://t.co/O3CCDl4MRX)
> — Anamaria Wills (@Anamariacida) [April 20, 2020](https://twitter.com/Anamariacida/status/1252187619187929094?ref_src=twsrc%5Etfw)

 

> Woah. [#ioffc](https://twitter.com/hashtag/ioffc?src=hash&ref_src=twsrc%5Etfw)
> [https://t.co/yn1wUKkyhz](https://t.co/yn1wUKkyhz)
> — Rally (@LifeAtRally) [July 5, 2019](https://twitter.com/LifeAtRally/status/1147175423111045120?ref_src=twsrc%5Etfw)

 

> Fantastic course yesterday I attended in London conducted by [@howardlake](https://twitter.com/howardlake?ref_src=twsrc%5Etfw)
> from [@fundraisinguk](https://twitter.com/fundraisinguk?ref_src=twsrc%5Etfw) –
> Graphic Traffic, learnt so much. Can't wait to put new skills into practice. Met
> great fundraising colleagues dedicated to their causes. Thank you Howard[https://t.co/3yibieLqoq](https://t.co/3yibieLqoq)
> [pic.twitter.com/JnstTaQV4c](https://t.co/JnstTaQV4c)
> — Fundraising World Chris Herron (@fundraisingAU) [June 6, 2018](https://twitter.com/fundraisingAU/status/1004237197405491205?ref_src=twsrc%5Etfw)

 

## Some past examples

Past courses have been promoted in a number of ways that highlight some of the effects
or tools we come across:

> Need to get to grips with being more visual in your fundraising? 
> Join [@howardlake](https://twitter.com/howardlake?ref_src=twsrc%5Etfw)
> for his half-day Graphic Traffic course at TwentyTwenty in Leicester on 26 July(
> pm). You creating a video and image from scratch? Stranger things have happened…
> 🙂[https://t.co/avzBOXIKgk](https://t.co/avzBOXIKgk) [pic.twitter.com/5OkzD8iQ7m](https://t.co/5OkzD8iQ7m)
> — ukfundraising (@ukfundraising) [July 2, 2019](https://twitter.com/ukfundraising/status/1145958534929977344?ref_src=twsrc%5Etfw)

 

> Fancy learning some graphic & video tools and tips to help your charity's messages
> got noticed? Join [@howardlake](https://twitter.com/howardlake?ref_src=twsrc%5Etfw)
> at Graphic Traffic on 5 Feb (afternoon) in London: [https://t.co/05FLesIqv0](https://t.co/05FLesIqv0).
> Quick – before you miss it! [pic.twitter.com/VRCikm2qmp](https://t.co/VRCikm2qmp)
> — ukfundraising (@ukfundraising) [February 2, 2019](https://twitter.com/ukfundraising/status/1091808980593246208?ref_src=twsrc%5Etfw)

 

> Learn how to make images and videos to support your charity's fundraising and 
> marketing. Join [@howardlake](https://twitter.com/howardlake?ref_src=twsrc%5Etfw)
> at Graphic Traffic on 5 February (pm) in London: [https://t.co/05FLesqP6q](https://t.co/05FLesqP6q)
> [pic.twitter.com/2XyJfMAsWv](https://t.co/2XyJfMAsWv)
> — ukfundraising (@ukfundraising) [January 29, 2019](https://twitter.com/ukfundraising/status/1090299030989504512?ref_src=twsrc%5Etfw)

 * **[Images in charity ads for international causes improving but still focus predominantly on Africa](https://fundraising.co.uk/2024/01/26/images-in-charity-ads-for-international-causes-improving-but-still-focus-predominantly-on-africa/)**(
   26 January 2024)
 * **[Picture This app lets people support global environmental campaign with images](https://fundraising.co.uk/2016/03/28/picture-app-lets-people-support-global-environmental-campaign-images/)**(
   28 March 2016)
 * **[Phone food photos raise funds for Action Against Hunger](https://fundraising.co.uk/2016/04/26/219035/)**(
   26 April 2016)

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