# Mass-participation event organisers unite for UK charities with The 2.6 Challenge

- Link: https://fundraising.co.uk/2020/04/16/mass-participation-event-organisers-unite-for-uk-charities-2-6-challenge/
- Published: 2020-04-16T11:25:23+01:00
- Author: Melanie May

**Mass participation event organisers including parkrun, London Landmarks, Virgin
Sport and London Marathon Events have united to support the UK’s charities with 
the launch of The 2.6 Challenge.**

 

 

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[The 2.6 Challenge](https://www.twopointsixchallenge.co.uk/) begins on Sunday 26
April, which should have been the date of the 40^(th) edition of the [London Marathon](https://www.virginmoneylondonmarathon.com/en-gb/).
It challenges the public to come up with an activity based around the numbers 2.6
or 26, and to fundraise or donate to Save the UK’s Charities via The 2.6 Challenge
website. It is open to anyone of any age but all activities must follow the Government
guidelines on exercise and social distancing.

 

 

 

 

 

 

 

> For the next 15 days we are The [#TwoPointSixChallenge](https://twitter.com/hashtag/TwoPointSixChallenge?src=hash&ref_src=twsrc%5Etfw)
> and together, we are going to help save the UK's charities. 🦸‍♀️🇬🇧 [pic.twitter.com/uhDWyKYlw3](https://t.co/uhDWyKYlw3)
> — TCS London Marathon (@LondonMarathon) [April 16, 2020](https://twitter.com/LondonMarathon/status/1250676548228677634?ref_src=twsrc%5Etfw)

 

 

 

 

 

 

 

The full line up of mass-participation events organisers behind The 2.6 Challenge
are: [Human Race](http://humanrace.co.uk/), [parkrun](https://www.parkrun.org.uk/),
The Great Run Company, Run 4 Wales, Grounded Events, London Landmarks, Virgin Sport,
Limelight Sports, Threshold Sports, Running High and London Marathon Events. The
design and website has been created by Studio Republic and the social media campaign
by LiveWire Sport, with both agencies working pro bono.

 

 

 

The campaign is also supported by the Charities Aid Foundation, the Institute of
Fundraising, the Small Charities Coalition, the Office for Civil Society, Sport 
England, sportscotland, Sport Wales, Let’s Do This, Virgin Money Giving and JustGiving.

 

 

 

Nick Rusling, Co-Chair of the Mass Participation Sports Organisers group (MSO) and
CEO of Human Race, said:

 

 

 

> “You can run or walk 2.6 miles, 2.6km or for 26 minutes. You could do the same
> in your home or garden, go up and down the stairs 26 times, juggle for 2.6 minutes,
> do a 26 minute exercise class or get 26 people on a video call and do a 26 minute
> workout – anything you like. We want people to get active, have fun and raise 
> money to help Save the UK’s Charities by giving money or raising funds for the
> charity close to your heart.”

 

 

 

Hugh Brasher, Co-Chair of MSO and Event Director of London Marathon Events, added:

 

 

 

> “For many of the UK’s charities, the day of the London Marathon is the biggest
> fundraising day of the year. One of the founding pillars of the London Marathon
> was ‘to show how the family of mankind can be united’. We hope that The 2.6 Challenge,
> which starts on the day our 40^(th) Race should have taken place, will embody 
> that spirit and inspire people, families and communities to fundraise for their
> chosen charity to help Save the UK’s Charities. Right now, our vulnerable members
> of society need the help of charities more than ever before. We are asking everyone
> to create a 2.6 Challenge of their own and raise funds or pledge a donation.”

 

 

 

More information is available on [The 2.6 Challenge website](https://www.twopointsixchallenge.co.uk/).

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