# ‘Modern-day fable’ offers new look at digital service design

- Link: https://fundraising.co.uk/2019/12/10/modern-day-fable-offers-new-look-digital-service-design/
- Published: 2019-12-10T08:45:59+00:00
- Author: Melanie May

**[⌊Fable cover⌉⌊Fable cover⌉[Charity workers looking to get to grips with digital
service design can learn the principles in a new way, as of today, through a modern-
day fable.**

[‘The Charity Worker and the Digital Service Designer’](http://www.digitalfable.org.uk)
is an allegorical tale that tells the story of a young charity worker’s quest to
understand digital service design.

Unusually, it uses the structure and rhythm of a traditional ‘quest-based’ fable
to entertain and teach readers.

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Published by Digital Spark, a partnership within [The Catalyst digital transformation programme](https://www.thecatalyst.org.uk/),
hosted by the Centre for Acceleration of Social Technology ([CAST](http://wearecast.org.uk)),
it is a downloadable PDF that is 30 minutes long and designed to be read over lunch
or an evening.

Author Joe Roberson described it as:

> “A story is about people, not technical stuff. Our heroine is a young charity 
> worker. She’s desperate to learn but can’t find anyone to teach her. So she goes
> on a journey with the mysterious digital wizard. Revelations abound and she learns
> the three secrets of digital service design, which she brings back as gifts to
> share with others.”

Penny Yewers, Senior Advisor: Social Tech at Comic Relief said it was:

> “A rich, accessible and very practical guide to user-centred design in the charity
> sector.”

The Fable can be read and downloaded at [www.digitalfable.org.uk](http://www.digitalfable.org.uk).

 * **[Digital Code Champions recruited to share expertise with charities](https://fundraising.co.uk/2020/03/18/digital-code-champions-recruited-to-share-expertise-with-charities/)**(
   18 March 2020)
 * **[35 nonprofits sought for Deloitte digital development programme](https://fundraising.co.uk/2022/10/03/35-nonprofits-sought-for-deloitte-digital-development-programme/)**(
   3 October 2022)
 * **[Digital accelerator programme for cultural organisations opens to UK nonprofits](https://fundraising.co.uk/2024/01/17/digital-accelerator-programme-for-cultural-organisations-opens-to-uk-nonprofits/)**(
   17 January 2024)
