# British Heart Foundation launches campaign to encourage buying second hand

- Link: https://fundraising.co.uk/2019/10/02/british-heart-foundation-launches-campaign-to-encourage-buying-second-hand/
- Published: 2019-10-02T08:45:21+01:00
- Author: Melanie May

**British Heart Foundation launches a campaign this month to get more people to 
shop second hand.**

[Reuse Revolution](http://www.bhf.org.uk/ReuseRevolution) is encouraging those looking
to give their home a style update to visit one of [BHF](https://www.bhf.org.uk)’
s 190 nationwide home stores for furniture and homewares. It is also asking people
to share their finds on social media by tagging @the_BHF, using the #BoughtAtBHF
hashtag and finish the sentence: “I love shopping at the BHF because…”.

 

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> It’s time to join our Reuse Revolution! We’re challenging you to choose reused
> this October, and transform your home with items you've [#BoughtAtBHF](https://twitter.com/hashtag/BoughtAtBHF?src=hash&ref_src=twsrc%5Etfw):
> [https://t.co/iMBHRHO6Nc](https://t.co/iMBHRHO6Nc) [pic.twitter.com/yr5O84y61C](https://t.co/yr5O84y61C)
> — British Heart Foundation (@TheBHF) [September 27, 2019](https://twitter.com/TheBHF/status/1177577390022770688?ref_src=twsrc%5Etfw)

 

Participants who post between 1 and 31 October will be entered into a competition
to win £250 to spend at Annie Sloan. The prize will be awarded to the entrant that
has shown creativity, innovative interior styling and photography skills.

To promote the campaign, the charity is sharing ‘before and after’ photos from a
recent home makeover, which saw a young doctors’ house transformed using only BHF
furniture with the help of interior designer Lynne Lambourne.

The makeover was completed in less than 24 hours, and came in at under £1700, with
items including a bed and mattress for £150, four chairs for £40, bedside tables
for £15 each, sets of drawers for £20 and wooden wardrobes from £120. Smaller accessories
such as lights and pictures came in at £5 to £10 an item. Lambourne also upcycled
some existing furniture with a coat of chalk paint.

 

 

Last year, the BHF home stores helped reuse and recycle over 42,000 tonnes of furniture
and electrical products and rescued 180,000 sofas from landfill.

Allison Swaine-Hughes, Retail Director at the British Heart Foundation, said:

>  “These photos show the amazing potential of shopping pre-loved for the home. 
> You can find items that are both great value and good quality, as well as unique
> pieces that you wouldn’t get anywhere else.
>  “Shopping with the BHF will help 
> prevent items going to landfill, as well as support our vital research in to beating
> heart and circulatory disease.”

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