# Charitable activities more popular with young people than Love Island

- Link: https://fundraising.co.uk/2019/08/01/charitable-activities-more-popular-with-young-people-than-love-island/
- Published: 2019-08-01T08:00:47+01:00
- Author: Melanie May

**Young people are more likely to get involved with charity than watch hit TV shows
like Love Island or the Eurovision Song Contest, according to research from Charities
Aid Foundation.**

CAF looked at the commitment of Generation Z to good causes, finding that 43% of
16-24 year olds in the UK did something charitable recently, more than those who
watched ITV2’s Love Island (30%), the Champions League Final between Liverpool and
Spurs (25%), Eurovision (28%) or the grand finale of Game of Thrones (27%).

[Previous CAF research](https://www.cafonline.org/about-us/media-office-news/how-dare-you!-what-young-people-would-do-for-a-good-cause)
has shown that those aged 16-24 are likelier than average to do something daring
to raise money for charity. Over three-quarters (77%) of 16-24 year olds would bungee
jump, shave their head or do something else daring to raise money for a good cause,
well above the national average of 49%.

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The figures follow CAF’s [2019 UK Giving report](https://fundraising.co.uk/2019/08/01/charitable-activities-more-popular-with-young-people-than-love-island/https://www.cafonline.org/about-us/publications/2019-publications/uk-giving-2019),
which showed that 54% of young people aged 16-24 considered charities as trustworthy,
above the national average of 48%.

Ben Russell from CAF said:

> “This research shows how committed young people are to the causes they care about.
> While millions of us love the highs and lows of reality TV shows and hit dramas,
> our findings reveal that young people are significantly more likely to do something
> charitable such as donate to charity or volunteer their time than they are to 
> watch reality TV.
> “This commitment and enthusiasm for good causes is great news for charities and
> society as a whole. Here in the UK we have a strong culture of charitable giving,
> and it appears that culture is in safe hands for the future.”

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   19 August 2019)
 * **[Newark residents circumnavigate UK to raise £18k for local social issues](https://fundraising.co.uk/2019/11/08/newark-residents-circumnavigate-uk-to-raise-18k-for-local-social-issues/)**(
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 * **[Youth projects to receive share of £7 million from Youth Accelerator Fund](https://fundraising.co.uk/2020/02/03/youth-projects-to-receive-share-of-7m-from-youth-accelerator-fund/)**(
   3 February 2020)

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