# WPN Chameleon launches international division

- Link: https://fundraising.co.uk/2019/02/06/wpn-chameleon-launches-international-division/
- Published: 2019-02-06T08:00:51+00:00
- Author: Melanie May

**WPN Chameleon has formally announced the launch of its International division,
following tests of the concept with European charities over the past year.**

[WPN Chameleon](http://www.wpnchameleon.co.uk/) is now looking to expand its global
activities, with the [international division](https://international.wpnchameleon.co.uk/)
headed by International Director Gail Cookson. The agency will be working with local
agency partners, currently [Hopening](http://hopening.fr/) in France and D[irect Mind](https://www.directmind.at/)
in Austria, for in-market knowledge and support.

WPNC’s Gail Cookson said:

## Advertisement

> “WPNC has more than 20 years’ experience successfully recruiting donors and creating
> authentic charity campaigns that deliver better results. Irrespective of Brexit,
> there will still be a need for this work to continue and whether it’s the regional
> office of a global charity or a nationwide charity outside the UK, it’s all about
> finding the right message to connect with the local donor. It’s an exciting future
> and we are actively seeking local agency partners in new markets.”

Virginie Raffin, Directrice Conseil Communication at charity marketing agency Hopening,
commented:

> “DRTV didn’t exist in the French charity market. Hopening’s promise is to bring
> new channels to our clients and WPNC has helped us achieve this. Its DRTV expertise,
> and understanding of how to combine it successfully with digital and other channels,
> means we are really starting to break new ground with our clients’ work.”

 

 * **[For European charity fundraisers, DRTV’s time has come](https://fundraising.co.uk/2019/12/04/for-european-charity-fundraisers-drtvs-time-has-come/)**(
   4 December 2019)
 * **[DRTV campaign drives sign-ups for Oxfam’s Dressed By The Kids Day](https://fundraising.co.uk/2016/04/28/drtv-campaign-drives-thousands-sign-oxfams-dressed-kids-day/)**(
   28 April 2016)
 * **[NSPCC relaunches its tribute fund website](https://fundraising.co.uk/2016/05/25/nspcc-relaunches-tribute-fund-website/)**(
   25 May 2016)

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