# NISA’s MADL celebrates raising £10 million for local communities

- Link: https://fundraising.co.uk/2018/09/05/nisas-madl-celebrates-raising-10m-local-communities/
- Published: 2018-09-05T08:00:51+01:00
- Author: Melanie May

**Nisa’s registered charity, Making a Difference Locally, has now raised over £10m
for local communities.**

 

As of the end of August, over £10.03m had been raised since [Making a Difference Locally](https://www.makingadifferencelocally.com/MADL)(
MADL) was formed in 2008, while [Nisa](http://www.nisalocally.co.uk/) partners have
supported local causes with over 10,000 donations over the last decade. A new funding
model, introduced this May has also contributed to the amount raised.

## Advertisement

 

> Our [@MADLcharity](https://twitter.com/MADLcharity?ref_src=twsrc%5Etfw) has raised
> more than £10m for local communities! As of the end of August, over £10.03m had
> been raised since the charity formed in 2008. That's hundreds of local charities
> and good causes that have been given a helping hand. What amazing news. [#CharityTuesday](https://twitter.com/hashtag/CharityTuesday?src=hash&ref_src=twsrc%5Etfw)
> [pic.twitter.com/46Tcf3vzOk](https://t.co/46Tcf3vzOk)
> — Nisa Retail (@NisaRetail) [September 4, 2018](https://twitter.com/NisaRetail/status/1036906529419657216?ref_src=twsrc%5Etfw)

 

 

 

Under the new model, all branded products featured on Nisa’s consumer leaflet now
contribute to MADL, carrying charitable donations from the supplier. This is in 
addition to the funds raised in Nisa partner stores from sales of its Heritage own-
label products. Stores are able to donate funds raised to a local charity or good
cause of their choice within a 10-mile radius.

 

Nisa’s Head of Charity, Kate Carroll, said:

 

> “We are delighted that over £10m has been raised through the charity, which we
> know has made a huge difference to small charities and communities across the 
> UK and Ireland over the last ten years. Under our new funding model we are looking
> forward to the next £10m and the next 10 years.”

 

The charity also raises money through collection tins in its stores, with donations
also going to local causes. These have now raised almost £35,000.

 

> Have you registered for your [@MADLcharity](https://twitter.com/MADLcharity?ref_src=twsrc%5Etfw)
> collecting tins yet? There are now 900 tins in 302 [#Nisa](https://twitter.com/hashtag/Nisa?src=hash&ref_src=twsrc%5Etfw)
> stores and nearly £35k has been raised for good causes across the UK & Ireland.
> Contact ma***************@********il.com today to get your tin. [#CharityTuesday](https://twitter.com/hashtag/CharityTuesday?src=hash&ref_src=twsrc%5Etfw)
> [pic.twitter.com/TKqfbl2pYG](https://t.co/TKqfbl2pYG)
> — Nisa Retail (@NisaRetail) [September 4, 2018](https://twitter.com/NisaRetail/status/1036876268678078464?ref_src=twsrc%5Etfw)

 

 

 

Earlier this month, it also announced the charity winners of its biggest competition
to date, which has seen it award £10,000 marketing packages to ten small charities
as part of this year’s 10th anniversary celebrations. The winners included [George Padmore Institute](https://www.georgepadmoreinstitute.org/),
Create Paisley, and Bury Involvement Group in Mental Health.

 

 

 

> Introducing, our very deserving 10 winning [#charities](https://twitter.com/hashtag/charities?src=hash&ref_src=twsrc%5Etfw)
> of our 10th birthday competition. We'll be releasing more information exclusively
> on social over the next few weeks, so keep your eyes peeled! [#10YearsOfMADL](https://twitter.com/hashtag/10YearsOfMADL?src=hash&ref_src=twsrc%5Etfw)
> [pic.twitter.com/HJGJXO8ZhW](https://t.co/HJGJXO8ZhW)
> — MADL (@MADLcharity) [August 20, 2018](https://twitter.com/MADLcharity/status/1031565435832094720?ref_src=twsrc%5Etfw)

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