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Where Good Ideas Come From: the Natural History of Innovation

Posted by on 16 July 2018 in Books
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Where Good Ideas Come From: the Natural History of Innovation

Steven Johnson, the author of Everything Bad is Good for You, argues that ‘Eureka!’ moments are seldom what they appear to be. In this book he explores the secrets of inspiration.
Given today’s technology he argues that “radical is extraordinarily accessible to those who know how to cultivate it.”

Watch author Steven Johnson explain where good ideas come from in this TED talk in Oxford.

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Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp.

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