# Shelter signs up with GivePenny for connecting giving

- Link: https://fundraising.co.uk/2018/06/21/shelter-signs-givepenny-connecting-giving/
- Published: 2018-06-21T11:06:27+01:00
- Author: Howard Lake

**Homelessness advice and advocacy charity Shelter has signed up with digital fundraising
platform GivePenny to make the most of its ‘connected giving’ services.**

The platform links into numerous sports, activity and gaming apps and enables individuals
and organisations to create sponsored events, challenges and livestreamed games 
to raise funds for their favourite charity.

Phoebe Trusselle, of Shelter’s Digital Fundraising, said: “Connected giving provides
new ways to engage with our supporters, new ways that align with their fundraising
behaviours. We are really looking forward to this partnership developing and providing
new, interesting and innovative channels for our fundraisers.”

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Other charities that have partnered with GivePenny recently include Winston’s Wish,
Leukaemia Care (which ran its [Fortnite for a Fortnight campaign](https://fundraising.co.uk/2018/05/16/fortnite-gaming-challenge-benefit-leukaemia-care/)),
CF Warriors, St John Ambulance, and Veterans for Wildlife.

[⌊Fortnite for a Fortn14ht for Leukaemia Care⌉⌊Fortnite for a Fortn14ht for Leukaemia
Care⌉[

_Leukaemia Care recently benefited from a two-week Fortnite fundraising campaign._

 

Lee Clark, [GivePenny](https://home.givepenny.com/for-charities/)‘s founder and ‘
Chief FunRaiser’ says of the tech-for-good startup: “We’re on a mission to develop
new ways to inspire giving; by connecting the world’s favourite apps, wearable technology
and websites to delightful fundraising experiences”.

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