Owain Service and Rory Gallagher from The Behavioural Insights Team share a seven-step framework “to help all of us apply the insights from the behavioural science research to our own lives”.
It helps us “when we recognise that we want to do something, but haven’t necessarily got the tools at hand to follow through.”
The book sets out to help you make better decisions at work, rest and play.
It has already sold 30,000 copies and is now out in paperback.
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