# Tips for getting the best out of social investment

- Link: https://fundraising.co.uk/2018/04/11/tips-getting-best-social-investment/
- Published: 2018-04-11T16:05:14+01:00
- Author: Howard Lake

**How can charities make the most of social investment? What kind of organisations
can it benefit and at what stage in their development? Ben Rick explains.**

The social investment market is gaining momentum steadily. [Big Society Capital (BSC) estimates](https://www.bigsocietycapital.com/latest/type/blog/new-tool-toolbox-how-charities-and-social-enterprises-are-using-social-investment)
that around 3,500 charities and social enterprises in the UK have now benefitted
from social investment. The market is growing by around 30 per cent a year and the
capital applied in social investments has [grown to £1.5bn](https://www.thirdsector.co.uk/social-investment-sector-worth-15bn-says-big-society-capital-report/finance/article/1388412).

However, taking on social investment isn’t always right for every charity or social
enterprise and those considering social investment for the first time need to understand
the risks and the benefits clearly before taking the plunge.

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One positive benefit is that social investment can make organisations less reliant
on grants and donations. It can foster a more stable and sustainable funding model
at a time when grants and donations are harder to predict.

But equally, taking on social investment can be or feel risky. Many organisations
worry about the pitfalls of taking on repayable finance, as well as the pressures
of being highly accountable to an external stakeholder or investor.

As social investors we work in the real world and understand the pressure of government
cuts and shrinking expenditure on vital services. As such, we’re increasingly finding
ways to share risks with investees to unlock opportunities for them.

Sometimes we can provide blended funding, offering a mix of grants and loans. One
example of this is our £1m investment in Giroscope, an award-winning housing charity,
that buys and renovates empty property in west Hull to provide affordable homes 
to rent.

[Giroscope](https://giroscope.org.uk) was set up in 1985 by a group of volunteers
in response to the housing crisis in deprived neighbourhoods in Hull. The charity
buys and renovates empty properties for those in need and engages and trains volunteers,
many of whom are at risk of social exclusion.

In 2015, the charity approached SASC for investment when its grant application to
purchase a commercial property was turned down. We provided bridging finance at 
short notice allowing the property purchase to go ahead. Since then, it has been
renovated into a community hub, providing support services, training and enterprise
services and rental space for community businesses.

The second investment in December 2017 was made alongside grant from Power to Change
which comprised 25% of the loan, making it more affordable for the charity. Giroscope
can now purchase and renovate three further properties and develop an exciting self-
build project comprising of four to six houses on land to the rear of the community
hub.

Giroscope will increase its social impact by providing homes for 18-20 additional
people. The charity currently provides housing for 264 people which is a 20% increase
since receiving the first investment from SASC.

Just like Giroscope, many organisations have great ideas that would be ideal for
social investment. Here are tips for organisations considering their first steps.

 

## 1. It’s all about the people

The ability of the team to demonstrate their skills and successes is as important
as a good corporate track record. It’s not just the management team – quality governance
is a key consideration in our investment decisions. 

## 2. The importance of income generation

Our investment is often used to unlock new revenue streams. An organisation requiring
capital to purchase a property or develop a new service that once established will
unlock rental income or access to a contract is appealing. 

## 3. Financial returns

Investees need to demonstrate they can repay the finance. We’re increasingly working
with investees to share risk as a way of unlocking opportunities for them. An example
of this is our new housing structure which allows organisations to get exposure 
to the benefits of owning residential property to provide housing for their beneficiaries,
but we absorb the downside risks. Another approach is providing the working capital
for organisations taking on payment by results contracts where SASC shares the risk
of contract delivery. 

## 4. Preparing the business case

We recommend investees submit 3-5 years’ worth of historic financial information(
where possible) and a good business plan and projections. A clear link between how
the investment will be used and how it will be repaid is also key. 

## 5. Projecting the costs

We recommend investees are careful when projecting costs. Being overly conservative
can undermine interest in the project – but it is important to be able to justify
and explain the numbers.  Comparing projections against other organisations doing
something similar is a good place to start.

 

![Ben Rick](https://wfay6x.infiniteuploads.cloud/2018/04/ben-ricks.jpg)

_**Ben Rick** is Managing Director of social enterprise [Social and Sustainable Capital](http://socialandsustainable.com/).
SASC provides simple finance for extraordinary charities and social enterprises.
It believes greater access to the right kind of investment makes charities and social
enterprises better able to tackle society’s most pressing challenges.  Its funds
provide flexible capital to enable social sector organisations to grow their social
impact, improving the lives of disadvantaged people across the UK.  _

 

_Main image: Green pound – social finance by Zuzana Uhlíková on Shutterstock.com_

 * **[Big Society Capital unveils plans to double UK social impact investing market by 2025](https://fundraising.co.uk/2021/09/16/big-society-capital-unveils-plans-to-double-uk-social-impact-investing-market-by-2025/)**(
   16 September 2021)
 * **[Friends Provident Foundation triples its impact investment allocation](https://fundraising.co.uk/2022/08/26/friends-provident-foundation-triples-its-impact-investment-allocation/)**(
   26 August 2022)
 * **[Social impact investment market grows almost tenfold in a decade](https://fundraising.co.uk/2022/09/28/social-impact-investment-market-grows-almost-tenfold-in-a-decade/)**(
   28 September 2022)
