UnBranding: 100 Branding Lessons for the Age of Disruption

Howard Lake | 18 January 2018 | Books

Learn from 100 branding stories that will challenge your assumptions about business today and teach valuable, actionable lessons.
It’s not about going backwards, it’s about moving forward with purpose, getting back to the core of good branding while continuing to innovate and improve without leaving your values behind.
This book is from the authors of UnMarketing.
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