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Gifted Fundraising – a practical guide to transforming donations into gifts

A practical guide for third sector fundraisers, who are seeking to attract meaningful gifts for the organisations they represent.

It’s been written as a collaborative perspective by Gifted’s founding directors, who share decades of experience and see transformational philanthropy as their life’s work.

If you’ve ever wondered when to conduct a fundraising review, how best to undertake a feasibility study or what needs to happen to launch a successful capital campaign, Gifted Fundraising promises to walk you through the all-important next steps. Drawn from decades of collective experience in the charity/third sector, each chapter offers pragmatic, jargon-free advice that’s tried and tested.

Whether you’re planning a major gifts campaign, examining your operational fundraising or wanting to build an endowment fund, the authors share their intimate knowledge of the sector and the ingredients needed to generate transformational philanthropy.

Andrew Day, CEO of Gifted Philanthropy, says: “This book aims to foster better professional understanding and promote the highest standards of fundraising practice. It’s also a humbling tribute to the people and partnerships that never cease to inspire us and we hope it demonstrates why anyone can be a philanthropist.”

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