# Norwich hospital charity introduces cashless donations for visitors

- Link: https://fundraising.co.uk/2017/10/03/norwich-hospital-charity-introduces-cashless-donations-visitors/
- Published: 2017-10-03T09:57:54+01:00
- Author: Howard Lake

**Visitors to Norfolk & Norwich University Hospitals are now able to make donations
to the NHS Trust charity using a variety of tap-to-donate tools ranging from vinyl
stickers and ‘smart’ posters.**

The Trust has introduced a number of NFC (near-field communication) items around
the hospital that enable visitors to donate with a simple tap of a smartphone.

These include:

## Advertisement

 * ‘smart’ posters
 * ID cards
 * and vinyl stickers

The Trust is also using the technology to turn (charity-funded) wheelchairs into
instant donation points.

 

![Portering chair with mobile donation sticker](https://wfay6x.infiniteuploads.cloud/
2017/10/portering-chair-thyngs-mobile-giving-sticker-800.jpg)

_Mobile donation request on the portering chair’s arm._

 

The posters will be appearing in waiting areas and key departments around the hospital,
and vinyl stickers are being applied to the portering chairs used by patients and
their families. The chairs are an ideal position for the donation stickers, as the
hospital charity funds additional equipment and facilities like them to make a difference
to patients’ experience at the hospital.

The posters feature images of staff members and examples of charitable spending,
together with a call to give.

## Thyngs

The hospital is using the services of mobile marketing and commerce platform Thyngs
to provide the cashless giving functions.

Using the [Thyngs](http://www.thyngs.net) platform, visitors can complete a donation
in as few as three taps, capturing Gift Aid declarations in the process. The process
is mobile-optimised, secure and fast.

Different donation pages are used for each area in the hospital, and the content
can be updated remotely at any time.

In addition, each poster, ID badge, and wheelchair is automatically tracked, so 
the charity can see which formats, departments, locations, and wording elicit the
best response.

Neil Garner, CEO of Thyngs, said: “There are significant opportunities for NHS Trusts
to drive patient and visitor engagement, feedback, and – as in this case, charitable
donations – via mobile interaction. With our track record in the charity sector 
and our G-Cloud 9 supplier status, we look forward to helping many more trusts around
the country implement similar campaigns quickly and cost-effectively.”

![Loading](https://fundraising.co.uk/wp-content/plugins/page-views-count/ajax-loader-
2x.gif)

## Comments

### By: HowardLake

- Link: https://fundraising.co.uk/2017/10/03/norwich-hospital-charity-introduces-cashless-donations-visitors/#comment-3166
- Published: 2017-10-06T10:36:00+01:00

[https://twitter.com/louiseccook/status/916220862314971136](https://twitter.com/louiseccook/status/916220862314971136)