# Hubbub to fund up to 150 Crowdfunding Academy places for fundraisers

- Link: https://fundraising.co.uk/2017/09/21/hubbub-fund-150-crowdfunding-academy-places-fundraisers/
- Published: 2017-09-21T17:12:08+01:00
- Author: Howard Lake

**Crowdfunding platform Hubbub is offering to fund up to 150 places for charity 
fundraising leaders on a national training programme on crowdfunding.**

The bursary places are on offer on the Crowdfunding Academy’s 101 training tour 
which will be held in Cardiff, London, Birmingham and Edinburgh.

The aim of the tour is to help “get charities up to speed with crowdfunding”.

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## Senior fundraisers

The training courses are targeted at those Heads of Fundraising who want to understand
the role of crowdfunding in their fundraising and supporter engagement strategy.
The training will include detail on the uses of crowdfunding for:

 * supporter engagement
 * acquisition
 * and retention.

Participants will leave with the ability to assess the business case for crowdfunding
for their cause, and execute campaigns well.

Hubbub’s support for the initiative follows a recent report by The Institute of 
Fundraising which highlights that [fewer than one in four charities feel equipped with the skills](https://fundraising.co.uk/2017/06/23/iof-announces-summit-increasing-funding-support-small-charities/)
to run a successful fundraising campaign.

## The Crowdfunding Academy

Esther Foreman explains why she set up the [Crowdfunding Academy](https://fundraising.co.uk/2016/08/26/calling-professional-crowdfunders-future/).
She said: “Crowdfunding has been overhyped as a quick and easy way to fundraise 
when, actually, it’s really hard! But, if you put the work in, it delivers much 
more than a quick buck.

“I help causes build social movements and I started introducing them to crowdfunding
to realise the incredible power of their networks – for fundraising, campaigning
and awareness raising. I wanted more causes to understand the bigger picture.”

The academy is an initiative of The Social Change Agency, the social movement strategists.

## Hubbub

Hubbub provides crowdfunding services for the education and non-profit sectors, 
for example at the [University of Essex](https://fundraising.co.uk/2016/12/07/celebrating-one-year-crowdfunding-university-essex/).

It offers branded crowdfunding, giving day, digital fundraising and social advocacy
platforms for a range of causes. It charges an annual subscription rather than commission
on donations.

Hubbub’s CEO Jonathan May said: “Traditional direct marketing is beginning to fade,
and digital is rapidly becoming the new normal. However, the knowledge of how to
execute great digital giving campaigns is thin on the ground.

“ At Hubbub, we’ve made it our mission to develop these skills in the wider sector–
and to demystify what is often perceived as a powerful, but unknown, force. This
is why we are delighted to be launching a bursary programme with the Crowdfunding
Academy – as part of our commitment to help train a generation of future fundraisers”.

## How to apply

The [Crowdfunding 101 programme](http://www.thecrowdfundingacademy.org) and bursary
is open to staff at UK registered charities. 

To apply fundraisers should to complete the short application form on the site.

 

 * **[Crowdfunding appeals for Grenfell Tower fire victims raise £200k in hours](https://fundraising.co.uk/2017/06/14/crowdfunding-appeals-grenfell-tower-fire-victims-raise-200k-hours/)(
   14 June 2017)**
 * **[There’s a problem with crowdfunding](https://fundraising.co.uk/2016/12/07/theres-problem-crowdfunding/)(
   7 December 2016)**
 * **[Millennials mostly likely to give but prefer crowdfunding to direct donations](https://fundraising.co.uk/2016/11/23/millennials-likely-give-prefer-crowdfunding-direct-donations/)(
   23 November 2016)**

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