# M&S asks people to take decisions that count on first Make it Matter Day

- Link: https://fundraising.co.uk/2017/05/16/ms-asks-people-take-decisions-that-count-first-make-matter-day/
- Published: 2017-05-16T07:49:02+01:00
- Author: Melanie May

**M&S is asking people to be more thoughtful about the decisions they take this 
June, with its first Make it Matter Day.**

 

Make it Matter Day takes place on 1^(st) June and asks people to [#Spenditwell](http://www.marksandspencer.com/s/spend-it-well),
by turning off their autopilot and thinking more consciously about what they do 
that day. [M&S](http://www.marksandspencer.com/) is also asking that they share 
their achievements, which could include doing good deeds through the #Spenditwell
hashtag.

## Advertisement

 

The ad campaign includes suggestions for how to #Spenditwell including not buying
clothes that cost the Earth, and not staying silent with a shot of people at a demonstration.

 

The event follows the release of a report by M&S that surveyed 3,000 people and 
found that 96% of the UK population is living on autopilot, saying yes to an average
of four things a day that they should say no to, and making 15 decisions without
really thinking about them.

 

> Life’s short. Let’s spend it well. [#SpendItWell](https://twitter.com/hashtag/SpendItWell?src=hash&ref_src=twsrc%5Etfw).
> See what's new here > [https://t.co/yzrQJwAFt2](https://t.co/yzrQJwAFt2) [pic.twitter.com/yahnNPieqJ](https://t.co/yahnNPieqJ)
> — M&S (@marksandspencer) [May 3, 2017](https://twitter.com/marksandspencer/status/859905168137109504?ref_src=twsrc%5Etfw)

 

Steve Rowe, CEO, M&S said:

 

> “Our customer study has shown that living life on autopilot is a direct consequence
> of us being so hectic and means that we don’t always get the most out of life.
> However, for most people one small change a day can make a huge difference. That’s
> why we are calling on the nation to stop saying yes to things that don’t matter
> and start making more conscious decisions.”

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