# 10 free social media tools for charities that you may have never heard of

- Link: https://fundraising.co.uk/2017/03/20/10-free-social-media-tools-charities-may-never-heard/
- Published: 2017-03-20T11:20:49+00:00
- Author: Guest Blogger

**Social media can often take most of your time but it doesn’t have to be costly
or time-consuming. There is an abundance of free social media tools for charities
and platforms available that any organisation can use to maintain an active social
media presence, engage with followers and target audiences. Most of them are also
free.**

You have probably already heard of tools like Hootsuite, Sprout Social, Facebook
Insights and Twitter Analytics, so I won’t go into those. In this blog, I want to
share with you some free tools that you may never have heard of – or thought of 
to use for social media.

Our team at [Zaffo ](http://info.zaffo.com)use most of these tools on a daily basis.
If you are interested in all our favourite tools, here are our [10 free Facebook tools](http://blog.zaffo.com/10-free-facebook-tools-for-charities)
and our [10 free Twitter tools for charities](http://blog.zaffo.com/10-free-twitter-tools-for-charities).

## Advertisement

## **1. Social Mention**

![Free social media tools for charities](https://wfay6x.infiniteuploads.cloud/2017/
03/socialmention1.jpg)

[Social Mention](http://socialmention.com) is the real-time social media search 
engine. It works just like any other search engine (Google, Bing…) however it shows
you how your keywords are performing on social media. Social Mention also shows 
you the most used hashtags, top users, sentiment, allowing you to tailor you content
to suit what is currently trending.

It’s a handy tool to quickly find out what is being said with your keyword on social
media and it’s completely free.

## **2. Quuu**

If you’re not already using [Quuu](http://quuu.co) then you are missing out! As 
a social media manager, most of my time is spent searching for new content or coming
up with new ideas. Quuu, not only helps you find content, but it suggests hand-curated
content, tailored to your needs. Now you can use up that time you normally spent
sourcing content, on building up more unique and hand crafted content or spending
time engaging with your audiences.

Quuu’s free version lets you link up to 3 different accounts and comes with 2 tailored
daily content suggestions. It fully integrates with Buffer and [Hubspot](https://info.whitehat-seo.co.uk/inbound-marketing-agency-london)
and prices can go up to $30.

![Free social media tools for charities](https://wfay6x.infiniteuploads.cloud/2017/
03/Quuu1-1024x489.png)

## **3. Adobe Spark**

_Editor’s update 21 June 2023_

_Adobe Spark is no longer available. It has been replaced by [Adobe Express](https://www.adobe.com/express/),
which offers the same suit of free online design tools to help individuals and businesses
create graphics, videos and websites._

Adobe Spark is an easy to use graphic design app where you have the tools online
to create social graphics, web stories and animated videos (and it’s free). It’s
perfect for those times you need to get something out quickly or while you are on
the move – with their free mobile app.

We recommend looking at their Web Stories section; charities and organisations can
effectively use this tool to tell inspiring stories or stories that raise awareness.
Creating an engaging and relevant web story – that you can then upload to your social
channels, is an effective method of digital marketing and getting your message out
to the millions.

![Free social media tools for charities](https://wfay6x.infiniteuploads.cloud/2017/
03/Adobe-Spark-1-1024x644.png)

## **4. Ghost Browser**

[Ghost Browser](http://www.ghostbrowser.com) is a free Chrome extension that lets
you log in to multiple accounts all in one browser. This extension is critical if
you are managing more than one social media account. It lets you switch between 
your multiple Twitter accounts all in one browser, making engaging and posting that
much easier.

Think about how productive you could be with this extension… managing your multiple
Gmail accounts, Facebook Pages or Ad Accounts and with groupings, you can switch
between your personal accounts and your work accounts.

![Free social media tools for charities](https://wfay6x.infiniteuploads.cloud/2017/
03/Ghost-Browser-1-1024x539.png)

## **5. Later**

![Free social media tools for charities](https://wfay6x.infiniteuploads.cloud/2017/
03/Later-2-1024x463.jpg)

[Later](http://www.later.com) is a brilliant app that lets you effectively manage
your Instagram account through scheduling and content planning. Upload images from
your desktop or mobile and schedule your posts to go out at the most appropriate
times for your audience. (see Squarelovin for Instagram analytics below).

Later lets you bulk upload your images and provides you with a grid preview so you
can see your account’s layout before you post. This feature is extremely effective
for Accounts that focus on layout and design.

## **6. IFTTT**

[IFTTT](http://ifttt.com) is an innovative automation tool that syncs with hundreds
of your favourite apps. It lets you create tailored ‘recipes’ that are automated
when an action occurs. IFTTT stands for ‘If This Then That’ – ‘This’ being the trigger
and ‘That’ being the action.

Some of the most popular recipes for social media marketers include: Get an email
whenever someone mentions your organisation on Twitter. Or, whenever someone uses
your Hashtag on Instagram you can send the post straight to your Facebook page. 
Cool right?

![Free social media tools for charities](https://wfay6x.infiniteuploads.cloud/2017/
03/IFTTT-1024x716.png)

## **7. Panda 5 Beta**

![Free social media tools for charities](https://wfay6x.infiniteuploads.cloud/2017/
03/Panda-5-Beta-1-1024x487.jpg)

If content is what you are after, then look no further than [Panda 5 Beta](http://www.usepanda.com).
The sleek design and powerful customisation features will help you find relevant
and useful content that your audiences will surely appreciate.

The platform aggregates content from your favourite sources (that you can tailor
in settings) and shows you the most popular articles, news and blogs that you care
about. It’s a social media manager’s dream to be able to see relevant content all
in one dashboard. Plus there is the ability to share content straight from the platform
to Facebook and Twitter.

Our Facebook guide is full of detailed advice for your charity or organisation. 
Download it here for free to get some great insights into Facebook marketing for
charities.
[⌊Download Facebook Guide⌉](http://cta-redirect.hubspot.com/cta/redirect/2153327/0081068c-0bf1-4901-bdce-e098d5a50f3d)

## **8. Squarelovin**

![Free social media tools for charities](https://wfay6x.infiniteuploads.cloud/2017/
03/Squarelovin2-1024x607.jpg)

[Squarelovin](http://squarelovin.com) is an essential Instagram management tool,
especially if your organisation has an active Instagram account. The platform lets
you delve into your accounts analytics, manage posts and manage and grow your Instagram
audience.

Squarelovin has access to very powerful analytics which will support your marketing
efforts with the best times to post (day & hour), highest performing content and
most used hashtags & filters. Its insights will help you create and distribute content
that your audience wants to see and engage with.

## **9. Cyfe**

![Free social media tools for charities](https://wfay6x.infiniteuploads.cloud/2017/
03/Cyfe1-1024x640.png)

[Cyfe](http://www.cyfe.com) is a free social media analytics dashboard that lets
you customise and prioritise what is most important for you. Get real-time analytics
when you connect your social media accounts to the Cyfe dashboard. There are plenty
of popular apps that also integrate to Cyfe’s dashboard.

Other apps you can integrate with Cyfe include; Google Analytics, Facebook Advertising,
Salesforce, Basecamp, Google Alerts, Mailchimp, WordPress, Google Adwords and much
more. Although the free service only lets you connect up to 5 widgets, it is still
worth it to have your most important analytics all in one place for quick access
to measuring ROI and to help improve marketing activity.

## **10. Joomag **

![Free social media tools for charities](https://wfay6x.infiniteuploads.cloud/2017/
03/Joomag1-1024x495.jpg)

[Joomag](http://joomag.com/en) is a free digital publishing platform that lets you
create bespoke magazines, catalogues and e-books. It is a powerful tool that doesn’t
take hours to use, saving you time and money. Providing useful guides and e-books
to your audience is essential to your inbound marketing strategy and helps engage
your supporters.

Design and create your digital magazine that you can then publish to the Joomag 
newsstand for extra exposure. Or share your publications with their shortened links
to your social media channels, email marketing campaigns or even embed your publications
to your websites and landing pages.

Pricing for Joomag varies from their Basic service, which is free, to their most
advanced features which cost up to $79.

## **Bonus: **

[Flipboard](https://flipboard.com/), [Google Alerts](https://www.google.co.uk/alerts),
[Followerwonk](https://moz.com/followerwonk/), [Hootsuite’s Hootlet](https://hootsuite.com/features/extensions/hootlet),
[CoSchedule](http://coschedule.com/).
**For more insights download our free guides
here:**[⌊Download Twitter Guide⌉](http://cta-redirect.hubspot.com/cta/redirect/2153327/57219e71-f6fe-47c9-874d-e2b7afb000eb)
[⌊Download Facebook Guide⌉](http://cta-redirect.hubspot.com/cta/redirect/2153327/0081068c-0bf1-4901-bdce-e098d5a50f3d)
[Get in touch](http://info.zaffo.com) with us if you have any questions or give 
us a shout on Twitter at **[ZaffoUK](http://x.com/zaffouk)**!

_Capen are the UK’s only digital External Lottery Managers who created the online
raffle platform, Zaffo. Capen have been working with charities and good causes to
bring you the best raffle and lottery fundraising campaigns._

## Comments

### By: Akshaya Patra India

- Link: https://fundraising.co.uk/2017/03/20/10-free-social-media-tools-charities-may-never-heard/#comment-2906
- Published: 2017-03-23T06:41:00+00:00

We were familiar with Social Mention. Thanks for the other interesting tools that
we can explore.
