# Verifone reaches £1 million for charity with Pennies - Link: https://fundraising.co.uk/2016/08/03/verifone-reaches-1m-charity-pennies/ - Published: 2016-08-03T09:02:59+01:00 - Author: Melanie May **Verifone has now raised £1m with digital charity box [Pennies](http://pennies.org.uk/) through its participating retail partners, which include ASK Italian, Zizzi, Notcutts, and Evans Cycles.** Approximately 37,000 donations are made each week via Verifone’s merchants, with an average donation value of 23.5p. To date, over 4,400,000 micro-donations have been made across the partnership totaling more than £1 million. The funds have supported more than 20 charities so far including Cancer Research UK, [Together for Short Lives](http://www.togetherforshortlives.org.uk/), Great Ormond Street Hospital Children’s Charity, and [Cyclists Fighting Cancer](http://www.cyclistsfc.org.uk/). Alison Hutchinson CBE, CEO of Pennies said: ## Advertisement > “Verifone has helped Pennies to collect more than 4 million micro-donations through > its retailers such as Zizzi, ASK Italian and luxury brand Gieves & Hawkes. We’re > currently working with Verifone to integrate the digital charity box into the > next generation of in-store payment devices. We’re thrilled with all we have achieved > so far, and look forward to giving more digital small change a big purpose for > millions more customers.” * **[Medivet clients give 1 million donations to rhino campaign](https://fundraising.co.uk/2019/09/05/medivet-clients-give-1m-donations-to-rhino-campaign/)**( 5 September 2019) * **[Lidl shoppers raise £481,000 for NSPCC Childline through Pennies micro-donations](https://fundraising.co.uk/2026/02/25/lidl-shoppers-raise-481000-for-nspcc-childline-through-pennies-micro-donations/)**( 25 February 2026) * **[Pennies Awards 2026 open for entries, celebrating micro-donation champions](https://fundraising.co.uk/2026/07/30/pennies-awards-2026-open-for-entries-celebrating-micro-donation-champions/)**( 30 July 2026) ![Loading](https://fundraising.co.uk/wp-content/plugins/page-views-count/ajax-loader- 2x.gif)