# Gameloft launches competition in support of endangered animal charities

- Link: https://fundraising.co.uk/2016/06/20/gameloft-launches-competition-support-endangered-animal-charities/
- Published: 2016-06-20T08:03:05+01:00
- Author: Melanie May

**Gameloft, the mobile games developer, is donating $25,000 to charity with the 
launch of an international competition between seven global YouTube stars that highlights
a number of endangered animal charities.**

 

From 16^(th)-23^(rd )June, seven YouTube influencers, which include Callux, GlitterForever17
and Julienco, will each play one of the seven themed dragons added to the Dragon
Mania Legends® game in the latest release, each one supporting a different animal
charity.

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The YouTubers are competing with each other to collect the most tokens pledged in-
game from their respective audiences.  The one with the highest number of ‘Golden
Paws’ will win the event and Gameloft will donate €25,000 to the charity that the
winner supported.

 

The charities involved are: [The Gorilla Organization](http://www.gorillas.org),
[WDC, Whale and Dolphin Conservation](http://www.whales.org), [Pandas International](http://www.pandasinternational.org),
[Polar Bears International](http://www.polarbearsinternational.org), [Save the Rhino](http://www.savetherhino.org),
[Sea Turtle Conservancy](http://www.conserveturtles.org), and [Snow Leopard Conservancy](http://www.snowleopardconservancy.org).

 

Gonzague De Vallois, Gameloft senior vice president of publishing said:

 

> “Mobile gaming offers great opportunities for activities like this. We can integrate
> the event into the game and donate money and raise awareness for great causes,
> while also enhancing the player experience”.

 * **[YouTube stars Stand Up to Cancer for CRUK](https://fundraising.co.uk/2016/09/02/youtube-stars-stand-cancer-cruk/)**(
   2 September 2016)
 * **[YouTuber heads campaign to plant 20 million trees by 2020](https://fundraising.co.uk/2019/10/30/youtuber-heads-campaign-to-plant-20-million-trees-by-2020/)**(
   30 October 2019)
 * **[Gamer & content maker’s livestream raises $1m for UNHCR](https://fundraising.co.uk/2021/11/04/gamer-content-makers-livestream-raises-1m-for-unhcr/)**(
   4 November 2021)

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