Charity fundraising and print: the importance of direct mail [INFOGRAPHIC]

Budgets are in question, methods of contacting donors under moral and legislative reform, and it’s your job to use your supporters’ donations most efficiently and effectively. With the growing plethora of marketing and communication channels available, how can you be sure your fundraising efforts are best placed? Let’s get straight to the facts. 79% of donations for charities come from direct mail. Yes, … Continue reading Charity fundraising and print: the importance of direct mail [INFOGRAPHIC]