# Starbucks raises £40,000 for Send a Cow

- Link: https://fundraising.co.uk/2016/02/12/starbucks-raises-40000-for-send-a-cow/
- Published: 2016-02-12T11:06:49+00:00
- Author: Melanie May

**[Send a Cow](http://www.sendacow.org)’s first national fundraising campaign with
Starbucks raised £40k last October: the equivalent of 61 cows.**

Over 700 Starbucks stores across the UK and Ireland took part in the Big Cow Project,
with the funds raised going to support Send a Cow’s work with smallholder farmers
in rural Rwanda. Government matching has taken the figure to £80,000, with these
matched funds providing support and training for farmers in Ethiopia.

Fundraising activities in-store included collection tins and cow ears, cow onesie
days, coffee-cup cow displays, and coffee-tasting events, as well as sponsored cycle
rides and a visit from Southend football team.

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This month will see one Starbucks employee, store manager of Starbucks Hays Galleria
in London Becca Turner, visit Rwanda to see Send a Cow’s work first-hand and to 
report back on the impact of the Big Cow Project to colleagues.

Rhys Iley, Starbucks vice president operations, said:

> “Partners across the country have been inspired to raise funds for farmers in 
> Rwanda and the teams have really enjoyed getting behind this worthwhile cause.
> We’re looking forward to seeing more of the great work of Send a Cow on our next
> visit to Rwanda and to continuing to work together to support coffee farmers and
> their communities.”

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