# Obituary: Tony Elischer

- Link: https://fundraising.co.uk/2016/01/14/obituary-tony-elischer/
- Published: 2016-01-14T15:56:06+00:00
- Author: Howard Lake

**Tony Elischer, fundraising thinker, practitioner and adviser, has died following
a battle with cancer. **

His death on 12 January was announced today via [THINK Consulting Solutions](http://www.thinkcs.org/),
the agency he founded in 2001. The Institute of Fundraising, of which he was a Fellow,
paid tribute to him not just for what he had achieved for charities in the UK and
around the world but for his contribution to the development of the fundraising 
profession.

![Tony Elischer - fundraising is about dialogue, not monologue](https://wfay6x.infiniteuploads.
cloud/2016/01/tony-elischer-quotation-dialogue-not-monologue-800.webp)

Tony Elischer – fundraising is about dialogue, not monologue

> Peter Lewis, CEO of the Institute, said:
> 
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> “It is hard to imagine the fundraising world without Tony. His enormous warmth
> and personality filled any room; his endless passion to make the world a better
> placed flowed into those around him; and he never ceased wanting to innovate and
> do things better.”

He described him as:

> “A friend to many of us, a true friend to the Institute over many many years, 
> and one of the leaders of the fundraising sector around the world”.

He added:

> “It is very difficult to put into words how much he will be missed both here and
> abroad”.

Richard Taylor, Chair of the Institute, and Director of Marketing and Fundraising
at Macmillan Cancer Support said:

> “Tony was a true pioneer of fundraising as we know it today. In his early career
> as a practitioner he paved the way for the future success of the charities he 
> worked for, including what is now Cancer Research UK. He was a truly inspiring
> fundraising Director. His extraordinary personality enabled him to inspire [fundraisers](https://fundraising.co.uk/)
> young and old throughout his career. As a personal friend I will miss him enormously
> but it’s his impact across the entire sector where he was so admired and loved
> that he will be so missed.”

 
[⌊Tony Elischer at Ireland Fundraising Conference 2011⌉](https://www.flickr.com/photos/howardlake/5574094994/in/photolist-9uyGf7-8MHJP6-8MHJEe-8MLNUC-5uDREn-5u6DBg)
Elischer worked for Help the Aged (now Age UK) and the Imperial Cancer Research 
Fund (now Cancer Research UK). He developed a particular interest in the near future
of fundraising – what technology, research or business practice could help transform
fundraising further?

## Supporter and defender of fundraising

Elischer was an active supporter of the fundraising profession and its professional
membership body in the UK, the Institute of Fundraising – or the Institute of Charity
Fundraising Managers as it was originally named. He was recognised for his service
by being elected a Fellow of the Institute. Peter Lewis paid tribute to this support,
saying:

> “He never ceased to be a true friend to the Institute of Fundraising… over the
> whole of its history, whether fronting inspiring plenary sessions at Convention,
> supporting young and up-and-coming fundraisers; or simply acting as a wise counsel
> and mentor to many that met him, with his unique style of encouragement and enthusiasm.”

He worked with charities in many countries, and was a popular speaker at fundraising
conferences around the world, from the International Fundraising Congress in Holland
to the AFP Conferences in the USA and Canada.    
 [⌊The IFC painting at Noordwijkerhout⌉](https://www.flickr.com/photos/howardlake/2943391033/in/photolist-9uyGf7-8MHJP6-8MHJEe-8MLNUC-5uDREn-5u6DBg)
_Elischer is included among fundraising pioneers on this mural marking the achievements
of the Resource Alliance._   He channelled some of his agency’s income to help develop
the fundraising profession. He established the THINK Foundation to support the understanding
and development of fundraising skills in the not for profit sector around the world.

## Elischer in action

Here is Tony delivering the plenary at the 2013 National Fundraising Convention 
in London.

_Video at https://www.youtube.com/watch?v=NR-Ngjmzjd4 is no longer available._
 

## Tributes to Tony Elischer

The warmth and respect felt towards Elischer is demonstrated by comments, tweets
and blog posts from fundraisers around the world.

The Resource Alliance devoted the front page of their website to him:
 

[⌊Resource Alliance front page featuring Tony Elischer, 14 January 2016⌉⌊Resource
Alliance front page featuring Tony Elischer, 14 January 2016⌉[

The Resource Alliance pays tribute to Tony Elischer

 

> I didn't know @tonyelischer well, but my God I'll remember his presentations. 
> Added deafening inspiration to any conference he touched.
> — Simon Scriver (@ToastFundraiser) [January 14, 2016](https://twitter.com/ToastFundraiser/status/687651910086733824?ref_src=twsrc%5Etfw)

_[Tweet at https://twitter.com/BeateSorum/status/687648361764249600 no longer available]._

_ [Tweet at https://twitter.com/AskMuscle/status/687647783063388160 no longer available]._

> Sending love to all fundraisers. Here’s @tonyelischer as he’ll always be in our
> hearts. @DavidHLove [#aogsocial](https://twitter.com/hashtag/aogsocial?src=hash&ref_src=twsrc%5Etfw)
> [pic.twitter.com/94lf398SkA](https://t.co/94lf398SkA)
> — Jen Love ❤️ she/her (@agentjenlove) [January 14, 2016](https://twitter.com/agentjenlove/status/687642531304214529?ref_src=twsrc%5Etfw)

_[Tweet at https://twitter.com/Gav\_McLellan/status/687684737419337730 no longer
available]._

_[Tweet at https://twitter.com/mbtmbtmbt/status/687640384290177024 no longer available]._

> @tonyelischer will open a good red tonight. Such support and friendship. Thoughts
> with Nicky. [https://t.co/kKXm539VcG](https://t.co/kKXm539VcG)
> — S c o t t . G r a y (@scottgray_uk) [January 14, 2016](https://twitter.com/scottgray_uk/status/687632199475179521?ref_src=twsrc%5Etfw)

_[Tweet at https://twitter.com/AstaritaMark/status/687664552440393728 no longer
available]._

_[Tweet at https://twitter.com/AnnBRosenfield/status/687714409565810688 no longer
available]._

> deeply saddened by the death of @tonyelischer – friend, career advisor & confidante,
> agitator, fundraising champion & all round good guy. ❤️
> — Holly Spiers (@holly_spiers) [January 14, 2016](https://twitter.com/holly_spiers/status/687627702518583296?ref_src=twsrc%5Etfw)

> Sad loss @tonyelischer Fought illness Tony-style. Fondly remembered thinker, sharer,
> inspirational speaker with boundless energy of Tigger
> — Martin Jervis (@mjervis) [January 14, 2016](https://twitter.com/mjervis/status/687763466434801664?ref_src=twsrc%5Etfw)

 

_[Tweet at https://twitter.com/tanialittle/status/687778891734228993 no longer available]._

_[Tweet at https://twitter.com/liztait/status/687624074839900160 no longer available]._

> [#TBT](https://twitter.com/hashtag/TBT?src=hash&ref_src=twsrc%5Etfw) to when I
> convinced @tonyelischer to stand on a giant red canoe in Terry Fox Park. He loved
> it. [#RIP](https://twitter.com/hashtag/RIP?src=hash&ref_src=twsrc%5Etfw) [pic.twitter.com/3zH0lfbhHO](https://t.co/3zH0lfbhHO)
> — Brock Warner, CFRE (He/Him) (@brockwarner) [January 14, 2016](https://twitter.com/brockwarner/status/687685418775633921?ref_src=twsrc%5Etfw)

> We're very sad to hear about the loss of @tonyelischer he has been an inspiration
> to us. He will be missed. [pic.twitter.com/OwbRhNEBQb](https://t.co/OwbRhNEBQb)
> — FundraisingOkulu (@fundraisingokul) [January 14, 2016](https://twitter.com/fundraisingokul/status/687750742388686848?ref_src=twsrc%5Etfw)

_[Tweet at https://twitter.com/RoxyMartinique/status/687623205549391872 no longer
available]._ _[Tweet at https://twitter.com/BruceSCClark/status/687660231703265282
no longer available]._

> RIP @tonyelischer. We lose another passionate and creative human being.
> — Steve Bridger (@stevebridger) [January 14, 2016](https://twitter.com/stevebridger/status/687660061104168968?ref_src=twsrc%5Etfw)

> Out thoughts are with family and friends of @tonyelischer. One of the greatest
> [#fundraising](https://twitter.com/hashtag/fundraising?src=hash&ref_src=twsrc%5Etfw)
> minds of our time has passed away. RIP Tony.
> — 101fundraising (@101fundraising) [January 14, 2016](https://twitter.com/101fundraising/status/687657773665009665?ref_src=twsrc%5Etfw)

> 👍 [https://t.co/1SzNZjmo1C](https://t.co/1SzNZjmo1C)
> — Simon Scriver (@ToastFundraiser) [January 14, 2016](https://twitter.com/ToastFundraiser/status/687653239488135168?ref_src=twsrc%5Etfw)

> Here's a photo of the soon-to-be-much-missed Tony Elischer (UK) who left us two
> days ago @DavidHLove [@howardlake](https://twitter.com/howardlake?ref_src=twsrc%5Etfw)
> [pic.twitter.com/EqV1Lp5Y3S](https://t.co/EqV1Lp5Y3S)
> — Natasha van Bentum (@GiveGreenCanada) [January 14, 2016](https://twitter.com/GiveGreenCanada/status/687674757496451072?ref_src=twsrc%5Etfw)

_[Tweet at https://twitter.com/MarkFlannCEO/status/687655887381643268 no longer
available]._

> @tonyelischer an unfair death. Think life, think Tony. Think fundraising, think
> Tony. Think big, think Tony. Think laughter, think Tony
> — Richard Radcliffe (@Richardradclif) [January 14, 2016](https://twitter.com/Richardradclif/status/687688346844442624?ref_src=twsrc%5Etfw)

> Fundraising has lost a true champion. RIP @tonyelischer. Our thoughts with his
> family and friends.
> — The SOFII team (@SOFIIisHOT) [January 14, 2016](https://twitter.com/SOFIIisHOT/status/687664693150904321?ref_src=twsrc%5Etfw)

> Its with great sadness to hear the passing of 1 of the great [#fundraising](https://twitter.com/hashtag/fundraising?src=hash&ref_src=twsrc%5Etfw)
> minds @tonyelischer Our thoughts are with his family and friends.
> — Fundraising Ireland (@Fundraising_Ire) [January 14, 2016](https://twitter.com/Fundraising_Ire/status/687695861330100224?ref_src=twsrc%5Etfw)

_[Tweet at https://twitter.com/pnashconnect/status/687728945110888448 no longer 
available]._
 _[Tweet at https://twitter.com/DavidHLove/status/687652573365547008
no longer available]._

  

 

> Tremendously saddened to hear of the loss of sector giant + guru Tony Elischer.
> Your huge brain, insights + humour + kindness will be missed #RIP Sending condolences
> to his family and the THINK team.
> Posted by [Tania Little](https://fundraising.co.uk/2016/01/14/obituary-tony-elischer/#)
> on [Thursday, 14 January 2016](https://www.facebook.com/tanialittle/posts/10153936392198689)

 

 

> In a week when we’ve lost Bowie, and on the day we lost Rickman, this is a relatively
> small event, but for me and my…
> Posted by [Gerry Beldon](https://www.facebook.com/gerry.beldon)
> on [Thursday, 14 January 2016](https://www.facebook.com/gerry.beldon/posts/10153456247543722)

 
A month or so before his death, the quirky @TheNiceBot tweeted appropriately:

> @tonyelischer You are the best EVER. [#TheNiceBot](https://twitter.com/hashtag/TheNiceBot?src=hash&ref_src=twsrc%5Etfw)
> — The NiceBot (@TheNiceBot) [December 9, 2015](https://twitter.com/TheNiceBot/status/674408908669247488?ref_src=twsrc%5Etfw)

> “He was forever curious, constantly striving for the best for the fundraising 
> profession and the sector as whole and very, very genuinely cared for the people
> who worked in our great profession. For all his well deserved “international guru”
> status it was often Tony that helped make sure some poor lost soul who had several
> more than one too many at event like the IFC got taken care of”.
> _Daryl Upsall_

 

> “Tony was an amazing fundraiser, dedicated and inspirational.  We grew up together
> in this profession and worked together from the start of our careers – he at Help
> the Aged and me at The Spastics Society.  This is such a loss and a struggle to
> accept”.
> _Bill Bruty_

 

> “In my books Tony was the number one fundraiser in this world. I had the pleasure
> working with Tony to bring fundraising knowledge to thousands of fundraisers at
> Resource Alliance events in Africa, Asia, Latin America and Europe. Tony did so
> brilliantly in his own inimitable and enthusiastic style.  Harold Sumption taught
> us that “fundraising is a warmhearted affair”. Tony brought that message to life
> and pushed us to reinvent fundraising. All of us fundraisers in this world of 
> ours owe Tony a great dept of thanks”.
> _Per Stenbeck_

 

> “It must have been around 25 years ago that Tony and I sat in a room together 
> and wrote the first ever CFR course for the then ICFM. Realising how much of his
> input still stands as best practice in the 2016 programme was rather fitting –
> his legacy will live through so much of our day to day fundraising in not just
> the years ahead but decades”.
> _Valerie Morton_

 

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