# Blockchains, Bitcoins and fundraising

- Link: https://fundraising.co.uk/2016/01/04/blockchains-bitcoins-fundraising/
- Published: 2016-01-04T14:39:00+00:00
- Author: John Baguley

**Why should fundraisers pay any attention to blockchains and what on earth are 
they anyway?**

Firstly, a blockchain is “a distributed database that maintains a continuously growing
list of transactional data records hardened against tampering and revision”. It 
is a system of recording transactions like the spending of bitcoins, or agreements
like contracts which are held in a series of data blocks each timestamped and linked
together. Hence the name blockchain. See [Wikipedia](http://bit.ly/1MCLzcM).

This does away with a middleman or central authority authorising and validating 
the transactions, and leaves whole industries like banking, the law, accountancy
and government susceptible to disruptive change. Even the Bank of England’s chief
economist has said that blockchain related currencies could replace cash, though
he perhaps underestimates its potential – who now really needs banks?

## Advertisement

Okay it is early days, probably very early days, but we can already see the blockchain
effect beginning to happen for charities. For example, United Way and Greenpeace
both accept bitcoin and for the donor it gives clarity over where the money is going
and makes the process safe, as there is no chance of cheques being intercepted or
bank accounts hacked. If you want to give large sums to charity it is far easier
to do that through bitcoin than a conventional bank, which may query the transaction
and charge for the transfer. These processing fees make tiny transfers of money 
uneconomic, but with bitcoin and other alternative currencies new ways of fundraising
become possible.

Secondly, small amounts given to charity per transaction can add up when large numbers
of people join in and rather than constituting a one-off appeal this can continue
year after year. Consider the similar case of the Mayor’s Fund’s ‘Penny for London’
campaign which takes a penny (or agreed amount) off donors’ contactless card transactions
on the Underground, on buses and other places like Leon’s, Café Nero and VISA. Some
7% of journeys are paid for by contactless and the figure is rising steadily, making
this form of fundraising increasingly both viable and attractive.

![Sir Mark Walport's quotation on the blockchain](https://wfay6x.infiniteuploads.
cloud/2016/01/mark-walport-blockchain-quotation-201601.jpg)

 

Once donating small amounts and rounding up on utility bills etc. becomes economically
feasible then that opens the doors to one of the ideas in the Charities Aid Foundations
recent report on alternative currencies ‘Giving a bit – coin’. This essentially 
looks at the situation that will exist as household appliances etc. become connected(
the internet of things) and can sell their spare processing capacity; but there 
are many more reasons to welcome the development of blockchains.

So what should the tech savvy fundraiser do?

 1. Buy bitcoins and see how they work.
 2. Read the CAF report on blockchain based currencies http://bit.ly/1Rlpxyt .
 3. Think like an entrepreneur about possible blockchain based innovations.
 4. Prepare your charity, especially your boss, so they are psychologically ready to
    test new ideas; and ensure you are first in the new field, as the early adopters
    are likely to scoop the mass giving prizes.
 5. Think how social media may help to drive these new giving channels.

Okay, much of this may be some way off, but the direction of travel is towards blockchain
based transactions and we will undoubtedly see larger and larger amounts given to
charities through blockchain based innovations over the next few years.

John Baguley

CEO [Group IFC](http://www.groupifc.com)

 * **[Blockchain fundraising startup receives investment](https://fundraising.co.uk/2016/09/05/blockchain-fundraising-startup-receives-investment/)**(
   5 September 2016)
 * **[Barbuda relief effort accepts Bitcoin donations for matched giving](https://fundraising.co.uk/2017/09/16/barbuda-relief-effort-accepts-bitcoin-donations-matched-giving/)**(
   16 September 2017)
 * **[Millennials seek two-way conversation with charities in return for greater giving & advocacy](https://fundraising.co.uk/2018/01/19/millennials-seek-two-way-conversation-charities-return-greater-giving-advocacy/)**(
   19 January 2018)

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