# Indiegogo launches platform for charity and personal fundraising

- Link: https://fundraising.co.uk/2015/10/30/indiegogo-launches-platform-for-charity-and-personal-fundraising/
- Published: 2015-10-30T10:53:32+00:00
- Author: Howard Lake

**Crowdfunding platform Indiegogo has announced Generosity, a new service specifically
for personal fundraising, charities and “socially conscious causes”.**

The service grew out of the Indiegogo Life initiative.

Indiegogo describe [Generosity](https://www.generosity.com/) as “a place to leverage
your network to find help for yourself, a friend, or even a stranger—a place to 
raise both money and awareness for the people and causes you care about most”.

## Advertisement

 [⌊Posthub advert. You create the campaign. We'll handle the postal journey. Get started at post-hub.co.uk.⌉](https://fundraising.co.uk/ads/posthub-20261007-300x250/)

![Campaigns on Indiegogo's Generosity](https://www.fundraising.co.uk/wp-content/
uploads/2015/10/indiegogo-generosity-types.jpg)

Different types of campaigns on Indiegogo’s Generosity

 

## “Generosity is about compassion, not fees”

Indiegogo is keen to distinguish Generosity from other personal and nonprofit crowdfunding
sites. It points out that the platform does not charge fees.

 

![indiegogo-generosity-campaign](https://www.fundraising.co.uk/wp-content/uploads/
2015/10/indiegogo-generosity-campaign.jpg)

A generosity campaign

One strikingly successful campaign run recently on the main Indiegogo site was for
single father of two, [Abdul, a Palestinian Syrian refugee, following pictures of him selling pens in the street](http://www.huffingtonpost.co.uk/2015/08/28/syrian-refugee-selling-pens-daughter-indiegogo-fundraising_n_8053222.html)
in Beirut to support his family. The campaign reached its target of $5,000 within
30 minutes.

 * **[British Museum secures Waterloo paintings in £100k crowdfunding campaign](https://fundraising.co.uk/2015/11/11/british-museum-secures-waterloo-paintings-in-100k-crowdfunding-campaign/)**(
   11 November 2015)
 * **[NI charities in six-minute pitches to raise funds](https://fundraising.co.uk/2015/11/15/ni-charities-in-six-minute-pitches-to-raise-funds/)**(
   15 November 2015)
 * **[The Giving Machine launches crowdfunding campaign to help it raise more for charities](https://fundraising.co.uk/2016/02/02/the-giving-machine-launches-crowdfunding-campaign-to-help-it-raise-more-for-charities/)**(
   2 February 2016)