# Fundraisers to be told to respect ‘no cold calling’ stickers

- Link: https://fundraising.co.uk/2015/06/26/fundraisers-to-be-told-to-respect-no-cold-calling-stickers/
- Published: 2015-06-26T12:26:25+01:00
- Author: Howard Lake

**The Institute of Fundraising is to add a new rule to its Code of Fundraising Practice
which specifically requires that fundraisers do not knock on doors with a ‘no cold
calling’ sticker or sign on them.**

The new rule will come into effect from 1 September 2015. Before then the Institute
will publish guidance on the matter. The new rule will state:

 

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![“Fundraisers must not knock on any door of a property that displays a sticker 
or sign which includes the words ‘No Cold Calling’.”](https://www.fundraising.co.
uk/wp-content/uploads/2015/06/no-cold-calling-iof-code-of-fundraising-practice.jpg)

The new rule for fundraisers from 1 September 2015.

 

The new rule has been decided upon by the Institute of Fundraising’s Standards Committee
which undertook a review to consider how to balance the need of fundraisers to ask
the public for donations while respecting the wishes and preferences of individuals.
It followed a Fundraising Standards Board adjudication which recommended that the
Institute review its [Code of Practice](https://www.fundraising.co.uk/2012/11/13/institute-fundraising-publishes-unified-code-practice/)
in relation to door to door fundraising and provide clarity on ‘no cold calling’
stickers.

Richard Taylor, Chair of the Institute of Fundraising, welcomed the new rule, saying:

> “It is right that fundraisers have introduced this new rule to stop door to door
> fundraisers knocking on doors displaying ‘no cold calling’ stickers. As fundraisers
> we have to always be conscious of how we ask for money and it is absolutely essential
> that as part of this we respect the wishes and preferences of the public.
> “Fundraisers will always need to ask the British public to support good causes,
> but we have to make sure that they can do so in the best and most sustainable 
> way. Sometimes this will mean that to keep the best relationship with our supporters
> and the wider public that the rules for fundraisers go beyond legal requirements
> and I’m pleased that self-regulation can demonstrate that it is putting the interests
> of the donor at the heart of fundraising practice.”

Peter Hills-Jones, Chief Executive of the [Public Fundraising Regulatory Association](http://www.pfra.org.uk)(
PFRA) which self-regulates face-to-face and street fundraising, added:

> “Door-to-door fundraising is a vital source of money for charities and supports
> millions of people in great need both here at home and abroad. While the majority
> of our members already observe such stickers, this is a welcome clarification 
> that gives householders a clear way to opt-out if they choose. Complaints about
> door-to-door fundraising are amongst the lowest of any major form of fundraising,
> which is rightly a source of pride to our members. Today’s announcement however,
> shows that self-regulation can balance the needs of charities and the public who
> so generously support them.”

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