# Stephen Fry creates personalised videos for London Marathon runners

- Link: https://fundraising.co.uk/2015/03/31/stephen-fry-creates-personalised-videos-for-london-marathon-runners/
- Published: 2015-03-31T17:27:47+01:00
- Author: Howard Lake

**Every Virgin Money London Marathon runner can now have a ‘personalised’ Stephen
Fry video to help inspire them in their training and raise more money for charity.**

The comedian, actor, writer and presenter, who is president of mental health charity
Mind, has donated his services to not-for-profit fundraising website Virgin Money
Giving to help runners create a unique video that they can share with their friends
and family. The ‘personal appeal’ from Fry is humorous of course and designed to
offer runners a memorable way of boosting support for their fundraising.

Runners can create their two-minute personalised appeal video in a few minutes at
[myfundraisingfilm.com](http://myfundraisingfilm.com/). They can then be uploaded
to YouTube, or shared via Facebook, Twitter and email.

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![Stephen Fry's personalised video includes the name of the runner and the charity
they are supporting.](https://www.fundraising.co.uk/wp-content/uploads/2015/03/stephen-
fry-virgin-money-giving-personalised-video-for-joanna.jpg)

Stephen Fry’s personalised video includes the name of the runner and the charity
they are supporting.

Fry said:

> “Running 26.2 miles is an arduous feat of endurance and thousands of brave souls
> put themselves through untold pain just to raise money for charity. These personalised
> videos may just take a bit of the load off their fundraising endeavours. They 
> help to make fundraising easy and a bit of fun. I hope people really enjoy them,
> before making that all important ‘click’ to donate.”

Sir Tom Shebbeare, Chairman at Virgin Money Giving, thanked Fry for his time and
support. He said:

> “It’s a universal truth that marathon runners put themselves through absolute 
> hell, but then send the usual, boring old e-mail asking for sponsorship. We wanted
> to give everyone the opportunity to make a real impact with their own creative
> fundraising requests and Stephen Fry was generous enough with his time to help
> us do that.
> “Fundraisers can log in to myfundraisingfilm.com using Facebook or
> their Virgin Money Giving account and generate a completely personalised appeal
> film. The result is a film that is completely personalised so it looks like Stephen
> made it just for you”.

What does the video look like? Here’s one for [Phil Jefferies who is running in aid of Asthma UK](https://www.youtube.com/watch?v=s9sY0GidCRE):

 * **[Virgin Money Giving adds free training to its offer to fundraising charities](https://fundraising.co.uk/2015/06/24/virgin-money-giving-adds-free-training-to-its-offer-to-fundraising-charities/)**(
   24 June 2015)
 * **[London Marathon runners raised record £54.1 million in 2015](https://fundraising.co.uk/2015/10/27/london-marathon-runners-raised-record-54-1m-in-2015/)**(
   27 October 2015)
 * **[London Marathon runner wins £25k donation for Starlight](https://fundraising.co.uk/2016/04/22/london-marathon-runner-wins-25k-donation-starlight/)**(
   22 April 2016)
