# Charities that use Lent to fundraise

- Link: https://fundraising.co.uk/2015/02/20/fundraising-lent/
- Published: 2015-02-20T15:36:11+00:00
- Author: Howard Lake

**Self-denial fundraising campaigns like Go Sober October, Dryathlon and the new
De-Chox campaign from British Heart Foundation are clearly popular. But which charities
are making the most of Lent, the original Christian period of self-denial?**

Christian charities or those with a faith background have a long tradition of Lent-
based campaigns, or ‘sacrificial giving’, but any charity whose supporters include
sufficient numbers of practising Christians can make the most of the 40 days of 
fundraising opportunity.

Here are some examples.

## Advertisement

 [⌊Posthub advert. You create the campaign. We'll handle the postal journey. Get started at post-hub.co.uk.⌉](https://fundraising.co.uk/ads/posthub-20261007-300x250/)

## 1. Trocaire box app

[Video at https://www.youtube.com/watch?v=g-J5OmJF-SA no longer available]

International development charity Trócaire has worked with JustGiving to create
the [Trócaire Box App](http://www.trocaire.org/lent/mobile-app) to promote giving
during Lent. The app can be downloaded to smartphone and tablet, and lets supporters
create their own digital collection box, and then invite their friends or family
to donate via it.

Users can decorate their digital collection box to personalise it. They can then
choose what kind of fundraising they want to take part in – collecting money, giving
something up, or fasting. Like any good collecting box, even the digital version
rattles with the clink of coins as donations are received.

The app uses JustGiving’s open API, which enable anyone to develop apps for good
that connect with its social platform for giving.

The UK government will match, pound for pound, all public donations to the Lent 
Campaign in Northern Ireland, up to a maximum of £5 million.

## 2. 40acts

![40acts Lent generosity challenge](https://www.fundraising.co.uk/wp-content/uploads/
2015/02/40acts-free-pancakes-2.jpg)

40acts Lent generosity challenge marked in London’s Shoreditch.

[40acts is a generosity campaign](https://www.fundraising.co.uk/2015/01/22/lent-generosity-campaign-40acts-returns/)
run by Christian charity Stewardship which invites “people to do Lent differently”.
Instead of [just giving](https://fundraising.co.uk/2016/03/16/justgiving-hmrc-agreement-restoring-lost-gift-aid-family-donations/)
something up, like chocolate or alcohol, participants are encouraged to give something
to those around them.

This could be talking to strangers, sharing a skill, sending anonymous gifts or 
simply saying thank you.
When it launched earlier this month, it had already attracted
over 40,000 participants and nearly 1,000 churches. Last year’s 40acts campaign 
generated over 1.8 million acts of generosity.

## 3. CAFOD’s Lent Fast Day

Fasting throughout the Lent period might not be easy for everyone, so charities 
like CAFOD encourage supporters to fast for one day as a fundraising campaign.

This year its [Lent Fast Day](http://www.cafod.org.uk/CAFOD-in-your-area/Fast-Day)
takes place on 27 February 2015. It offers an extensive range of downloadable resources
to help individuals and churches to promote the campaign, ranging from parish posters
and suggested text for a short talk to a match funding leaflet (UK Aid is match 
funding CAFOD’s Lent appeal as well) and a ‘how to’ fundraising guide for parishes.

CAFOD’s staff are also revealing their personal Lent challenges. Some will be cutting
out meat and dairy to help the environment. Others are doubling their baking in 
order to raise money towards the CAFOD Lent Appeal:

 

## 4. WaterAid’s Jars of Change Lent campaign

[Video at https://www.youtube.com/watch?v=Zobc0Hdqs-E no longer available].

WaterAid demonstrates that charities without a Christian heritage can still get
involved in fundraising on the theme of giving something up for Lent.

“This Lent, join us in giving something up for clean water”, urges the charity in
the [Lent fundraising](http://www.wateraid.org/uk/get-involved/start-fundraising/lent)
part of its Get involved section of its website.

This year they are using the traditional home collecting device of an empty glass
jar in their [Jars of Change Lent appeal](http://www.wateraid.org/uk/audience/community-groups/lent).

## 5. Christian Aid’s Count Your Blessings app

⌊Christian Aid Lent app⌉⌊Christian Aid Lent app⌉
Christian Aid introduced its [Count Your Blessings app](http://www.christianaid.org.uk/getinvolved/lent/count-your-blessings/app-guide.aspx)
for Lent 2013. It offers daily faces, stories and images to help supporters reflect,
act and pray.One option is to give a small sum each day in the form of a pledge,
which mounts up over the 40 day period. 

## 6. Cord’s Spend a Penny Lent campaign

⌊Cord UK Lent appeal DIY collection box⌉⌊Cord UK Lent appeal DIY collection box⌉

Cord has reprised its [#SpendaPenny campaign for Lent](http://www.cord.org.uk/Appeal/spendapenny)
in which it urges:

“All we ask is that you put some money in a pot/ box or jar every time you use water”.

Lent may not be a time for putting the fun back into fundraising, but CordUK manage
to inject a light touch of toilet humour into their campaign title.

Its Spend a Penny campaign page includes a totaliser and a report back on what the
2014 appeal achieved.

It also offers two fun downloads:

 * a template and instructions on how to make your own donation box
 * 36 fun ideas to spend a penny
    

 **• Is your charity fundraising on the theme of Lent? Tell us in the comments 
below.**   

 * **[Five Do Dry January](https://fundraising.co.uk/books/five-do-dry-january/)
 * **[BHF asks the nation to give up chocolate for DECHOX March](https://fundraising.co.uk/2018/02/07/bhf-asks-nation-give-chocolate-dechox-march/)(
   7 February 2018)
      
