# Young Irish people prefer to give via charitable events, says Eventbrite

- Link: https://fundraising.co.uk/2014/12/23/young-irish-people-prefer-give-via-charitable-events-says-eventbrite/
- Published: 2014-12-23T12:04:24+00:00
- Author: Howard Lake

People under 35 years old in Ireland prefer to participate in charitable events 
as a way of giving, according to a new survey by online events platform [Eventbrite](http://www.eventbrite.co.uk).

 

Over two thirds of the [millennials](https://fundraising.co.uk/2014/12/23/young-irish-people-prefer-give-via-charitable-events-says-eventbrite/en.wikipedia.org/wiki/Millennials)
who responded in the survey said they either sponsor someone who is taking part 
in a charity event or they raise funds by taking part in charity events. On a gender
basis, more women (73%) are likely to sponsor than men (64%).

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## Importance of taking part in events

 

Younger people within the survey between 18-25 years old were even more likely to
take part in a charitable event or raise money for an event. Overall, the survey
found that **the experience of taking part in events was very important**.

 

The least popular way to give to charity amongst the under 35’s is **direct debit**,
the survey found. Online giving was a popular way of giving, with only a quarter
unhappy with this method.

 

## Trust in charities

 

On a negative note, only 39% of respondents said they **trusted charities** to use
funds responsibly, with the younger age group under 24 years old more trusting. 
The recent [controversies surrounding charities](https://www.fundraising.co.uk/2013/11/26/fundraisers-move-deny-salary-top-allegations/)
has caused the majority of those surveyed to be more selective about what charity
they support.

 

Marino Fresch, Eventbrite’s country manager in Ireland said:

 

> “Despite a general disillusionment with Irish charities, a vast majority of millennials
> are still happy to donate or raise money for charities as long as an experience
> or event is involved.
> “Charities should note that the Ice Bucket Challenge may not be an isolated phenomenon
> but a sign of things to come”.

 

The survey was conducted by IPSOS MRBI between 23 October and 3 November 2014. IPSOS
invited 300 18-34 year olds in Ireland to take part in the Market Research Survey,
recruited via an online panel.