# 8 corporate partnerships for October 2014

- Link: https://fundraising.co.uk/2014/10/24/8-corporate-partnerships-september-2014/
- Published: 2014-10-24T07:50:23+01:00
- Author: Howard Lake

Here is another round-up of company and charity partnerships.

## 1. European Handball Federation and Play for Change

 [⌊Play for Change shirts⌉](https://wfay6x.infiniteuploads.cloud/2026/09/play-for-change-shirts.jpg)

The European Handball Federation has agreed a sponsorship deal with Play for Change,
an international charity that focuses on helping children through sports and education.

The one-year partnership comes will see the name of the charity on the front, back
and sleeves of the referee shirts across EHF club and national team competitions.

## Advertisement

 [⌊Posthub advert. You create the campaign. We'll handle the postal journey. Get started at post-hub.co.uk.⌉](https://fundraising.co.uk/ads/posthub-20261007-300x250/)

The deal bolstered the existing relationship between the federation and the charity
who have been working together since early 2014 to raise funds. EHF was one of the
first international sports federations to donate signed merchandise from its winning
teams and players as well as tickets to some of its exclusive matches that were 
auctioned on [Play for Change’s charitable auction site](http://www.iplayforchange.com).

 

## 2. Pickfords and NSPCC

[⌊Pickfords supports NSPCC's Underwear campaign⌉⌊Pickfords supports NSPCC's Underwear
campaign⌉[

Pickfords supports NSPCC’s Underwear campaign

Removals and storage company Pickfords is supporting the [NSPCC’s Underwear Rule](http://www.nspcc.org.uk/underwear)
campaign through its network of branches by donating space on its cartons to promote
an important message for parents and carers.

The Underwear Rule is a simple way that parents can help keep their children safe
from sexual abuse by having conversations with them without using scary words or
mentioning sex. The main point is to explain to children that the parts of their
body covered by underwear are private.

Pickfords has supported the NSPCC since 2010 and to date has raised over £150,000
for the charity through staff taking part in a range of events, from marathons to
skydives. The company has also previously donated advertising space on their packing
cartons to promote the NSPCC’s helpline.

 

## 3. KCOM Group and Sparks

This month a team of 20 employees and customers of KCOM Group will be taking on 
the challenge of [cycling from Venice to Genoa](http://kcomcycles.wordpress.com/)
with the aim of raising £50,000 for Sparks charity. Over £45,000 has already been
raised, with support from Deloitte, Oakley Capital and several online sponsors.

KCOM Group has supported Sparks as its charity partner since 2012, raising over 
£217,000 during that time to beat its original fundraising target by more than £
100,000.

 

## 4. Royal Borough of Greenwich and Seafarers UK and Sea Cadets

[⌊Greenwich Tall Ships Festival and charity partner Seafarers UK⌉⌊Greenwich Tall
Ships Festival and charity partner Seafarers UK⌉[

Seafarers UK at Greenwich Tall Ships Feslitval. (l-r) Samantha, Storm, Cllr Denise
Hyland, Sian, Connor, Boris Johnson.

Seafarers UK and Sea Cadets were chosen as charity partners for [The Royal Borough of Greenwich Tall Ships Festival](http://www.royalgreenwich.gov.uk/tallships)(
5–9 September).

Councillor Denise Hyland, Leader of the Royal Borough of Greenwich said:

> ‘The festival has been absolutely fantastic for Royal Greenwich, and Seafarers
> UK and Sea Cadets have made an enormous contribution towards ensuring its success.
> Their support has been crucial in helping to promote the Royal Borough and its
> historic maritime landmarks while also providing once in a lifetime opportunities
> for local young people to gain new skills as they experienced life sailing on 
> the high seas.”
> As part of the charity partnership, Seafarers UK arranged for six young people
> living in the Royal Borough to become trainee crew members on board the Dar Mlodziezy,
> one of the largest vessels to compete in this year’s Tall Ships Regatta that started
> in Falmouth on 31 August.

 

## 5. Argent, BAM and CRASH and Emmaus Brighton & Hove

[⌊Argent and BAM staff volunteering at Emmaus Brighton & Hove⌉⌊Argent and BAM staff
volunteering at Emmaus Brighton & Hove⌉[

Argent and BAM staff volunteering at Emmaus Brighton & Hove

Kings Cross building contractors, sub-contractors and supply chain organisations
have donated their time and materials to the Emmaus Brighton & Hove Project.

Construction companies Argent and BAM worked with [CRASH](http://www.crash.org.uk)
to source an appropriate building and homelessness project for 70 people with varying
skills. CRASH is a charity that addresses the issues of homelessness by harnessing
the skills, products and goodwill of the construction and property industry. It 
acts as the conduit between the industry and homelessness agencies to help improve
emergency night shelters, hostels, day centres and move-on accommodation.

A little daunted by the challenge of making the most of 70 professionals’ volunteer
time all in one day, the Emmaus Brighton & Hove community decided to focus the volunteers’
resources on preparing the groundwork and then seeding what will eventually become
a wild flower garden and meadow for visitors to enjoy.

Donations of equipment and materials came from CRASH Patrons A-Plant and Dulux Trade
as well as Jewsons and Chandlers Building Supplies.

## 6. Cycle Prudential Ride and Scope

Scope has been selected as the charity partner for the Prudential Ride London Surrey
100. It starts in Queen Elizabeth Olympic Park, then follows a 100-mile path on 
closed roads through the capital and into Surrey’s countryside. “With leg-testing
climbs and a route made famous by the world’s best cyclists at the London 2012 Olympics,
it’s a truly spectacular event for all involved”.

## 7. Ralph Lauren and Booktrust

[Ralph Lauren](http://investor.ralphlauren.com) has chosen UK charity [Booktrust](http://www.booktrust.org.uk)
to be a partner in its global literacy initiative to encourage more families to 
read together and inspire the next generation of readers.

The fashion company will be supporting Booktrust by donating 25% of proceeds from
their Literacy collection in the UK, which includes a brand new t-shirt bearing 
a quote from Ralph Lauren, ‘Books open windows to the world and have the power to
transform lives’.

[⌊Launch of Ralph Lauren's support of Booktrust⌉⌊Launch of Ralph Lauren's support
of Booktrust⌉[

Tamara Beckwith Veroni hosts event launching Ralph Lauren’s support for Booktrust.
Photo: Chris Allerton courtesy of Ralph Lauren

To announce the partnership TV presenter and expectant mother, Tamara Beckwith Veroni
hosted a special book-themed tea party at the Ralph Lauren children’s store on New
Bond Street.

## 8. Victoria Plumb and charity of the year Facebook vote

 [⌊Victoria Plumb charity of the year vote on Facebook⌉](https://www.fundraising.co.uk/wp-content/uploads/2014/10/plumb-charity-vote-facebook.jpg)

Bathroom retailer Victoria Plumb is inviting the public to help it choose which 
children’s charity it will partner with for the year. The choice is between WellChild,
I Can, and Winston’s Wish. The charity vote is being held on [Victoria Plumb’s Facebook page](https://www.facebook.com/VictoriaPlumbBathrooms?v=app_729470903800145&app_data=gaReferrerOverride%3D).

 * **[Travel agent to donate up to 10% of holiday bookings to charities](https://fundraising.co.uk/2014/11/21/travel-agent-donate-10-holiday-bookings-charities/)**(
   21 November 2014)
 * **[WWF-UK launches “The State of England’s Chalk Streams” report in partnership with Coca-Cola](https://fundraising.co.uk/2014/11/26/wwf-uk-launches-state-englands-chalk-streams-report-partnership-coca-cola/)**(
   26 November 2014)
 * **[Royal Mail Group delivers three grants totalling £50k for Christmas](https://fundraising.co.uk/2014/12/15/royal-mail-group-delivers-three-grants-totalling-50k-christmas/)**(
   15 December 2014)
