# 10 corporate charity partnerships for September 2014

- Link: https://fundraising.co.uk/2014/09/10/10-corporate-charity-partnerships-august-2014/
- Published: 2014-09-10T08:24:27+01:00
- Author: Howard Lake

Here is a round-up of corporate charity partnerships announced or starting in August
2014.

## 1. PR Newswire and Centrepoint

[ Centrepoint](http://centrepoint.org.uk), the charity that supports homeless young
people, has begun a partnership with [PR Newswire](http://www.prnewswire.co.uk),
who will provide its global PR and communication tools to help the charity raise
awareness of its work and activities.

The PR Newswire management team were taken on a tour of three Centrepoint hostels
in London, including the building in which the charity began in 1969, and met staff
dedicated to helping young people turn their lives around.

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Lisa Ashworth, President, PR Newswire EMEA and India, said: “PR Newswire has a record
of working in partnerships that bring together not-for-profits, social enterprises
and businesses to explore opportunities that have a positive impact on both the 
community and business performance”.

The first story that Centrepoint and PR Newswire will be sharing focuses on a new
app to help the 80,000 young people who experience homelessness each year ‘check
out’ of hostels and into independent living.

 

## 2. Scotmid and Anthony Nolan

[⌊Left to right:  Ally Boyle (Scottish Anthony Nolan supporter), Hardeep Singh Kohli,
Paul Martin (Scotmid staff member)⌉⌊Left to right:  Ally Boyle (Scottish Anthony
Nolan supporter), Hardeep Singh Kohli, Paul Martin (Scotmid staff member)⌉[

Left to right: Ally Boyle (Scottish Anthony Nolan supporter), Hardeep Singh Kohli,
Paul Martin (Scotmid staff member)

Scotmid Co-operative, and its brands Semichem, Lakes & Dales Co-operative and Scotmid
Co-operative Funeral Directors, are raising funds and awareness for [Anthony Nolan](http://www.anthonynolan.org/scotmid)
from September 2014 until September 2015.

The year-long partnership will be a lifesaving match for people with blood cancer,
raising funds and awareness of Anthony Nolan, which runs the UK bone marrow register.
To represent the heroic nature of the partnership, a superheroes theme has been 
chosen.

In 2012-2013 Scotmid chose Maggie’s Cancer Caring Centres as its charity partner
and it raised £260,000 for the charity. From 2013-2014 it has supported Prostate
Cancer UK and has smashed the £150,000 fundraising target, hitting £265,000 to date.

 

## 3. Lycamobile and Cricket United Day

[Lycamobile](http://www.lycamobile.co.uk/), the largest global provider of low-cost
international mobile calls has continued its support of Cricket United Day with 
a £5,000 donation to the appeal.

The second [Cricket United](http://www.cricketunited.co.uk) Day, which took place
at the Kia Oval on 16 August, aw Lycamobile along with players, fans, commentators
and other key stakeholders come together to turn the KIA Oval blue to help improve
lives through cricket.

Cricket United, the joint fundraising appeal that brings together UK charities Lord’s
Taverners, Chance to Shine and the PCA Benevolent Fund in an effort to raise money
to support the wider cricket community, has seen nearly £60,000 raised for the charities
so far this summer.

 

## 4. Vue Cinemas and Blind Children UK

During September an inspiring short film featuring blind and partially sighted children,
will be shown on big screens in cinemas across the UK.

The film, entitled ‘Opening Up the World’, aims to help families and children understand
more about the challenges of living with sight loss and the work that the charity
does.  The film lasts just 90 seconds and will be shown before each movie in all
80 Vue cinemas across the country. 

Joanne Webb, Vue Marketing and Sales Director said:

>  “We are delighted to be able to support Blind Children UK and use our state of
> the art technology to raise awareness and share the inspirational tales that Blind
> Children UK sees every day.”

 

##  5. Wallis and CLIC Sargent

Womenswear retailer Wallis has chosen CLIC Sargent, the cancer charity for children
and young people, as its first UK-wide charity partner.

The partnership was launched on 1 September, which also marks the beginning of Childhood
Cancer Awareness Month. CLIC Sargent is asking people to wear a gold ribbon throughout
September to show their support for the thousands of families coping with the devastating
impact of a cancer diagnosis and its treatment.

[Wallis](http://wallis.co.uk) will be selling the gold ribbon in all of its stand-
alone stores and online at  during September. All of the funds raised from the sale
of these ribbons will go to CLIC Sargent.

 

## 6. Mask-arade and MSA Trust

The Multiple System Atrophy Trust (MSA Trust) has partnered with [Mask-arade](http://www.mask-arade.com/),
the celebrity and personalised mask company.  Founded in 2008 by three directors
Ray Duffy, Chris O’Nyan and Dean Walton, the company appeared on BBC TV’s Dragons’
Den.

Ray Duffy has become passionate about raising awareness about multiple system atrophy
since his father-in-law was recently diagnosed with the condition.

For the next year, every personalised mask that Mask-arade produces will feature
the MSA Trust logo and a unique text-to-donate code.

## 7. Cage 4 All and Centrepoint

Cage 4 All, the Community Interest Company delivering Cage Cricket as a resource
for communities, schools, charities and employers, has partnered with the charity
for homeless young people, Centrepoint.

[Cage 4 All](http://www.cagecricket.com) will work with young people attending the
21 Centrepoint hostels, ensuring that each has their own Cage Cricket kit. This 
will enable Centrepoint staff and young people to not only have the opportunity 
to undertake some sport, but through the playing of Cage Cricket will see enhanced
self-esteem, increased confidence as well as development in teamwork and communication.

 

## 8. 99p Stores and Rays of Sunshine

As it opened its 250th branch in the UK, discount grand [99p Stores](http://99pstoresltd.com)
announced its first national charity partner would be Rays of Sunshine, a children’s
charity which aims to brighten the lives of children aged three to 18 years old 
who are living with serious or life-limiting illnesses, by granting their wishes.

 

## 9. BlackRock and Children’s Hospices across London

City-based asset management company, BlackRock, has chosen Children’s Hospices across
London (CHaL) as its Charity of the Year partner for 2014/15.

CHaL is a network of five children’s hospices, including – chYps at EllenorLions(
Dartford), Haven House (Woodford Green), Noah’s Ark (Barnet), Richard House (Beckton)
and Shooting Star Chase (Hampton and Guildford).

This is the first City-wide partnership for CHaL.

 

## 10. Telindus and Soldiering on Through Life Trust

ICT solutions provider Telindus is extending its continuing sponsorship of the Soldiering
on Through Life Trust to become supporting partner of the Eight Voices One Story
Exhibition at The Invictus Games Opening Ceremony on Wednesday 10th September.

The Eight Voices One Story Exhibition was developed as a way to acknowledge the 
courageous journeys of the Soldiering On Awards winners and raise public awareness
of the Armed Forces charities involved.

The Soldiering on Through Life Trust is taking the exhibition to the opening ceremony
of the Invictus Games, where more than 400 competitors, from 14 nations, all who
have served or are still serving in the Armed Forces will push their bodies to the
limit to compete in nine adaptive sports in world-class venues on Queen Elizabeth
Olympic Park.

 

**And one more…**

## 11. Network Rail and CLIC Sargent

[⌊Giant gold ribbon at King’s Cross Station⌉⌊Giant gold ribbon at King’s Cross Station⌉[

Giant gold ribbon at King’s Cross Station

Network Rail is partnering with CLIC Sargent to promote Childhood Cancer Awareness
Month. The launch included the unveiling of a giant gold ribbon on the concourse
at King’s Cross station in London.

CLIC Sargent Director of Fundraising, Lucy Caldicott, said:

> “Every month, thousands of families deal with the devastating impact of a cancer
> diagnosis and its treatment and CLIC Sargent is here to provide vital practical,
> emotional and financial support.”
> “Childhood Cancer Awareness Month is a great opportunity for people wear a gold
> ribbon to show they are standing by children with cancer.”

 * **[London Book Fair invites applications for Charity of the Year](https://fundraising.co.uk/2014/10/06/london-book-fair-invites-applications-charity-year/)**(
   6 October 2014)
 * **[First of 10,000 Life after Stroke Grants delivered through Royal Mail Group funding](https://fundraising.co.uk/2014/12/09/first-10000-life-stroke-grants-delivered-royal-mail-group-funding/)**(
   9 December 2014)
 * **[Bupa Great Run partnership raises £1.5 million for Diabetes UK](https://fundraising.co.uk/2014/12/10/bupa-great-run-partnership-raises-1-5m-diabetes-uk/)**(
   10 December 2014)
