Part of the Nonprofit Essentials series, Diana S Newman’s describes this book as the guide she wished she had at the start of her career.
“A comprehensive guide on how to start, grow, and maintain an endowment. It shows how to put theory into practice with numerous real-life examples and success stories.”
Joe Bull, Director of Planned Giving, The Ohio State University, Columbus, Ohio
“This comprehensive work shows how endowments can provide multiple opportunities for donor involvement when the solicitation program is well designed and integrated with other fund development and program goals. Emphasizing the critical ethical issues inherent in marketing and structuring endowment gifts, it is an excellent reference manual and training guide.”
Joanne Scanlan, PhD, Senior Vice President for Professional Development Council on Foundations, Washington, D.C.
Published by AFP/Wiley in their Fund Development Series.
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