# The Book People win Beanstalk’s 2013 Corporate Challenge

- Link: https://fundraising.co.uk/2013/09/17/book-people-win-beanstalk039s-2013-corporate-challenge/
- Published: 2013-09-17T11:10:55+01:00
- Author: Howard Lake

National bookseller The Book People have won the Beanstalk Corporate Challenge, 
run by children’s literacy charity Beanstalk.

The Beanstalk Corporate Challenge is a CSR initiative that challenges corporate 
teams to compete against each other to raise at least £10,000 within six months 
for the charity’s work supporting children who are struggling with their reading.
In return Beanstalk provides the participating teams with free learning and development
in areas such as leadership, business planning and marketing through a series of
structured activities and by assigning them external business mentors.

This year's competition saw three teams compete. The fundraising results were:

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 *  Chapter One (The Book People) raised £16,287
 *  Team Stirling (Global Reach) raised £13,304
 *  Good In10tions (Radisson Blu Edwardian) raised £7,996.

## How company teams raised funds

 *  **The Book People** inspired staff across their three sites to take part in 
   a series of dress-down days, raffles and cake sales. They also held a wide variety
   of successful events including Warehouse sales, a quiz night, eBay auction, coastal
   walk and sponsored runs.
     
 *  **Radisson Blu Edwardian** took part in Nightrider (a 100km cycle challenge 
   in London) and encouraged colleagues to get involved in a sponsored skydive, 
   They also held events across their London hotels including a silent auction of
   exclusive hotel gift packages.
     
 *  **Global Reach Partners** raised funds through 20 members of staff conquering
   Tough Mudder, a 13 mile obstacle course 

[Beanstalk](http://www.beanstalk.org.uk) CEO Sue Porto said: “Our Corporate Challenge
is CSR with a difference. We wanted to give something back and create partnerships
where the organisations and their employees benefited too. At Beanstalk supporting
learning is central to all we do so it was natural that when we came to set up the
Corporate Challenge, we wanted it to be a worthwhile learning and development experience
for the teams involved."

 * **[KPMG supports student advice organisation in helping disadvantaged school-leavers](https://fundraising.co.uk/2013/10/03/kpmg-supports-student-advice-organisation-helping-disadvantaged-schoolleavers/)**(
   3 October 2013)
 * **[Corporate nominees sought for Chambers Ireland CSR Awards 2014](https://fundraising.co.uk/2014/03/20/corporate-nominees-sought-for-chambers-ireland-csr-awards-2014/)**(
   20 March 2014)
 * **[New CSR directory for Ireland](https://fundraising.co.uk/2014/06/03/new-csr-directory-ireland/)**(
   3 June 2014)