# Action Medical Research to receive 100% of retail price of Christmas cards

- Link: https://fundraising.co.uk/2013/09/15/action-medical-research-receive-100-of-retail-price-of-christmas-cards/
- Published: 2013-09-15T22:30:03+01:00
- Author: Howard Lake

Children’s Charity Action Medical Research has launched a range of Christmas cards,
from which every penny of the retail price will be received by the charity.

Gallery owner Lynn Tait, who has owned a greeting card business for more than 20
years, developed the cards, publishing [12 different packs of Christmas cards](http://www.action.org.uk/xmas).

##  How to generate 100% profit for charity

She ensured the full sale price would be received by the charity by inviting 12 
participants in her greetings card business courses to design and donate an exclusive
piece of artwork for the venture. These were received within just two weeks.

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She then secured sponsorship from printers The Sherwood Press and The Imaging Centre,
paper company GF Smith, Yorkshire Envelopes, Visual Packaging Ltd, Progressive Greetings
and Progressive Greetings Live.

Tait said: "The cards are the real deal and a class act – the quality of the card
is beautiful – people will be proud to send it. We expect to sell a large quantity
of these cards and make as much money as possible for this wonderful charity. I’m
so grateful to the artists and suppliers who have so willingly supported us.”

![Action Medical Research Christmas Card - The London Studio](/files/images/action-
medical-research-the_london_studio.jpg)

The wide variety of designs were created and donated by Julia Hook Designs, Linda
Wood Designs, Paper Salad, The London Studio, Berni Parker, Trumpers World, Wrendale
Designs, Celia Pike, Libby McMullin, Dilys Treacle Treasures, Cherry Picked For 
You and Hels Bells.

  

![Action Medical Research Christmas card - Cherry Picked for You](/files/images/
action-medical-research-cherry_picked_for_you.jpg)

Tait has a track record in fundraising from greetings card. She received a ‘Lifetime
honorary achievement award’ at the greeting card industry awards – The Henries –
in 2012 after organising a successful fundraising greeting card competition to celebrate
the Queen’s Jubilee.

 

![Action Medical Research Christmas card - Julia Hook](/files/images/action-medical-
research-julia_hook.jpg)

The packs of ‘real deal’ [Christmas cards](http://www.action.org.uk/xmas) will be
sold through the Action Medical Research fundraising volunteer groups around the
country and [Lynn Tait’s Gallery ](http://www.thelynntaitgallery.com/)shop, Leigh
On Sea, Essex.

Jenny Edwards, Fundraising Director for Action, said: "We are delighted that Action
Medical Research will benefit significantly from these ‘real deal’ Christmas cards.
Thank you to Lynn, for her inspiration and determination, and to the artists and
suppliers who freely donated their time and resources to make it all possible."

 

 * **[Hello Market offers personalised charity greeting cards](https://fundraising.co.uk/2014/07/22/hello-market-offers-personalised-charity-greeting-cards/)**(
   22 July 2014)
 * **[TheGivingMachine’s Christmas campaign aims to pass £1 million total](https://fundraising.co.uk/2014/11/24/thegivingmachines-christmas-campaign-aims-pass-1m-total/)**(
   24 November 2014)
 * **[Military Voices aim for Christmas number one and to benefit service charities](https://fundraising.co.uk/2014/11/30/military-voices-aim-christmas-number-one-benefit-service-charities/)**(
   30 November 2014)
